Find influencers among your e-commerce customers – API Creatorbooks

Overview

E-commerce

Enrichment API

n8n, Zapier, Custom implementation

Summary

Enrich customer and orders data to identify creators and activate them as affiliates, ambassadors, and brand partners.

The e-commerce customer-to-creator identification strategy

E-commerce customer-to-creator identification is the practice of enriching every e-commerce customer to determine whether they are an influencer – and then automatically activating them as affiliates, ambassadors, or long-term creator partners.

With the influencers.club API, brands can instantly turn:

an email
a social media handle

into a full creator identity graph, revealing which customers already have influence, where they post, and how valuable they could be as brand advocates.

This transforms your customer base from a transactional audience into a scalable creator acquisition channel – discovering creators who already love and use your products.

The business value

Your best creators are often your best customers.

Creators who already use a product generate 2.4x higher conversion rates than paid influencers (Influencer Marketing Hub, 2024)
Affiliate programs sourced from existing customers see 35–50% higher ROI (Partnerize Report, 2023)
70% of consumers trust UGC from real customers more than brand ads (Nielsen Trust Study, 2023)
Creator campaigns built on customer advocates have 30% lower churn (Shopify Plus Benchmark, 2024)
Brands that leverage customer-creators reduce influencer CAC by 40%+ (SaaS & Commerce Partnerships Report, 2023)

E-commerce brands already own the relationship – they just need to identify influence.

How to execute it successfully (step by step)

Here’s the full execution plan using the influencers.club Enrichment endpoint.

Step 1 — Enrich every order email at signup

Trigger enrichment after checkout, account creation, or loyalty signup (in this case we will use the enrichment by email, you can also enrich via handle):

Endpoint

/public/v1/creators/enrich/email/advanced/

Languages available: cURL, Ruby, Python, PHP, Java, Node.JS, Go, .NET

View docs

You can send:

Email
Social platforms to exclude
Minimum follower count

And receive a complete multi-platform creator profile:

Identity

Multi-platform identity graph (Instagram, TikTok, Youtube, X, Twitch and 40+ more)

Platform Data

Followers + subscribers
Engagement %
Posting frequency
Growth rates
Video and views data
Audience insights
Posts

Audience Intelligence

Gender split
Age distribution
Top locations
Languages
Fake follower score
Audience interests

Content & Niche

Primary category
AI-generated niches & sub-niches
Hashtags & keywords
Bio analysis
Posting behavior

Monetization Signals

Brand deal detection
Affiliate links
TikTok Shop / Amazon / LTK
Merch & paid content
Link-in-bio intelligence

Expansion Signals

Lookalike creators
Brand mentions
Tagged collaborators

API Example

curl --location 'https://api-dashboard.influencers.club/public/v1/creators/enrich/email/advanced/' \
--header 'Authorization: Bearer YOUR_API_KEY' \
--header 'Content-Type: application/json' \
--data '{
  "email": "email",
  "exclude_platforms": [
    ""
  ],
  "min_followers": 1000
}'

Sample Response

{
  "result": {
    "email_type": "personal_email",
    "location": "Los Angeles, California, United States",
    "speaking_language": "en",
    "first_name": "Nick",
    "has_link_in_bio": true,
    "has_brand_deals": true,
    "is_business": false,
    "is_creator": true,
    "streamer": false,
    "gender": "male",
    "creator_has": {
      "twitter": true,
      "youtube": true,
      "instagram": true,
      "tiktok": true
    },
    "other_links": [
      "https://twitter.com/n1ckwilkins/status/2005053658875248932/photo/1",
      "https://twitter.com/n1ckwilkins/status/1926739095968940055/video/1",
      "https://twitter.com/n1ckwilkins/status/1943474301069570149/photo/1",
      "https://twitter.com/n1ckwilkins/status/1941633311358562675/photo/1",
      "https://twitter.com/n1ckwilkins/status/1962198451586019454/photo/1",
      "https://twitter.com/n1ckwilkins/status/1941633067346498049/photo/1",
      "https://nickwilkins.shop",
      "https://twitter.com/n1ckwilkins/status/1941633465339777171/photo/1",
      "https://youtu.be/_WT9OSYp4oI?si=gcAKTC_aw-gpG4hX",
      "https://twitter.com/n1ckwilkins/status/1977097005458767946/photo/1",
      "https://twitter.com/n1ckwilkins/status/1941633418430660967/photo/1",
      "https://twitter.com/n1ckwilkins/status/1934442045696798964/photo/1",
      "https://twitter.com/n1ckwilkins/status/1948181460785168418/photo/1",
      "https://twitter.com/n1ckwilkins/status/2005053393182863734/photo/1",
      "https://twitter.com/n1ckwilkins/status/1963031239025402262/photo/1",
      "https://www.instagram.com/n1ckwilkins/",
      "https://twitter.com/n1ckwilkins/status/1930755241114206281/photo/1",
      "https://twitter.com/n1ckwilkins/status/1930755348433875285/photo/1",
      "https://twitter.com/n1ckwilkins/status/1941633531559526818/photo/1",
      "https://twitter.com/n1ckwilkins/status/2005053547218649375/photo/1",
      "https://twitter.com/n1ckwilkins/status/1926739172045267381/video/1",
      "https://twitter.com/n1ckwilkins/status/1941633142109896729/photo/1",
      "https://twitter.com/n1ckwilkins/status/1941632992071307530/photo/1",
      "https://twitter.com/n1ckwilkins/status/2005053483767173377/photo/1",
      "https://twitter.com/n1ckwilkins/status/1963031420521070788/photo/1",
      "https://twitter.com/n1ckwilkins/status/1963031572556480928/photo/1",
      "https://twitter.com/n1ckwilkins/status/1941633223143940135/photo/1",
      "https://twitter.com/n1ckwilkins/status/1930755404746953141/photo/1",
      "https://twitter.com/n1ckwilkins/status/1941633573733245387/photo/1",
      "https://twitter.com/n1ckwilkins/status/2005053525106233717/photo/1",
      "https://twitter.com/n1ckwilkins/status/1977097118642004075/photo/1",
      "https://twitter.com/n1ckwilkins/status/2005053278154096781/photo/1",
      "https://www.instagram.com/cassiesbookss?igsh=bjE4Y2JpbzljcjA2",
      "https://twitter.com/n1ckwilkins/status/1963031340778955044/photo/1",
      "https://twitter.com/n1ckwilkins/status/1963031533054300203/photo/1",
      "https://twitter.com/n1ckwilkins/status/2005053603061661788/photo/1",
      "https://twitter.com/n1ckwilkins/status/1977097044880966053/photo/1",
      "https://twitter.com/n1ckwilkins/status/1977096965558354335/photo/1",
      "https://twitter.com/n1ckwilkins/status/1930755197933883429/photo/1",
      "https://twitter.com/n1ckwilkins/status/2005053697462861862/photo/1",
      "https://twitter.com/n1ckwilkins/status/2005053335334981892/photo/1",
      "https://twitter.com/n1ckwilkins/status/1977097172937326743/photo/1",
      "https://twitter.com/n1ckwilkins/status/1934052400609874331/photo/1",
      "https://twitter.com/n1ckwilkins/status/1939091150188802088/photo/1",
      "https://twitter.com/n1ckwilkins/status/2005053738588012890/photo/1"
    ],
    "links_in_bio": [
      "https://hoo.be/n1ckwilkins",
      "https://nickwilkins.shop/shop-all",
      "https://discord.gg/s87zREHcWY",
      "https://tiktok.com/@n1ckwilkins",
      "https://snapchat.com/add/n1ck.wilkins",
      "https://instagram.com/n1ckwilkins/?hl=en",
      "https://nickwilkins.shop/shop-all/"
    ],
    "instagram": {
      "avg_comments": 3117.47,
      "media_count": 240,
      "userid": "3940779592",
      "has_merch": true,
      "avg_likes": 1191186,
      "engagement_percent": 3.374,
      "uses_link_in_bio": true,
      "profile_picture": "https://d1epkj5tg6hyw4.cloudfront.net/profile-pics/n1ckwilkins--3940779592.jpg",
      "likes_median": 497680,
      "full_name": "Nick Wilkins",
      "following_count": 333,
      "is_private": false,
      "promotes_affiliate_links": false,
      "follower_count": 2944135,
      "posting_frequency_recent_months": 12,
      "video_content_creator": true,
      "biography": "professional yapper & ur moms fav vlogger\nCO@nickwilkinstwo/@nickwilkinsmerch \n wilkinspromotions@navsocial.com",
      "is_verified": true,
      "username": "n1ckwilkins",
      "creator_follower_growth": {
        "6_months_ago": 15.42,
        "12_months_ago": 123.49,
        "3_months_ago": 5.7,
        "9_months_ago": 34.38
      },
      "reels": {
        "likes_count": [
          46270,
          316885,
          228540,
          775249,
          6115,
          17272,
          4191,
          234738,
          622428,
          242951,
          398742,
          207851,
          288956,
          309955,
          4971,
          27196,
          5536,
          44057,
          5115,
          177786,
          223443,
          82892,
          194059,
          4178,
          11577,
          15261,
          7980,
          6020,
          5980
        ],
        "avg_view_count": 1152500.1379310344,
        "reels_percent": 80.03306762695313,
        "median_like_count": 46270,
        "views_count": [
          277255,
          2222704,
          1979181,
          7735455,
          27610,
          60272,
          26590,
          3048946,
          2958609,
          1587451,
          3578093,
          1238259,
          1653018,
          1330589,
          24998,
          370498,
          33141,
          177934,
          27533,
          1078410,
          2075033,
          481175,
          1216990,
          38669,
          47497,
          59980,
          32725,
          33889,
          0
        ],
        "median_view_count": 370498,
        "avg_like_count": 155730.8275862069
      },
      "links_in_bio": [
        "https://hoo.be/n1ckwilkins",
        "https://nickwilkins.shop/shop-all/"
      ]
    },
    "tiktok": {
      "has_merch": true,
      "duration_avg": 48.13,
      "play_count_median": 615138.5,
      "profile_picture": "https://d1epkj5tg6hyw4.cloudfront.net/profile-pics/6616474679077224453--n1ckwilkins.jpg",
      "likes_median": 62050,
      "total_likes": 714937687,
      "full_name": "Nick Wilkins",
      "user_id": "6616474679077224453",
      "posting_frequency_recent_months": 11,
      "tt_seller": false,
      "biography": "CO / Vlogs: @Not Nick \nwilkinspromotions@navsocial.com",
      "is_verified": true,
      "comment_count_avg": 1104.67,
      "avg_likes": 103777.23,
      "engagement_percent": 12.984961537538501,
      "uses_link_in_bio": false,
      "following_count": 394,
      "is_private": false,
      "promotes_affiliate_links": false,
      "follower_count": 9751673,
      "video_count": 3227,
      "username": "n1ckwilkins",
      "creator_follower_growth": {
        "6_months_ago": 12.54,
        "12_months_ago": 48.41,
        "3_months_ago": 4.91,
        "9_months_ago": 22.86
      },
      "links_in_bio": [
        "https://hoo.be/n1ckwilkins"
      ]
    },
    "twitter": {
      "media_count": 1043,
      "userid": "1219649126993776641",
      "follower_count": 2081,
      "most_recent_post_date": "2025-08-11",
      "avg_likes": 0,
      "engagement_percent": 0.7684918347742555,
      "has_paid_partnership": false,
      "tweets_frequency_recent_months": 4.2,
      "uses_link_in_bio": true,
      "avg_retweet": 0,
      "join_date": "2020-01-21",
      "avg_views": 0,
      "profile_picture": "https://d1epkj5tg6hyw4.cloudfront.net/profile-pics/1219649126993776641--n1ckwilkins.jpg",
      "biography": "a kid with a dream",
      "is_verified": true,
      "tweets_count": 1384,
      "full_name": "Nick Wilkins",
      "username": "n1ckwilkins",
      "hashtags": [],
      "tweets": [
        null,
        "Generate videos in just a few seconds.\n\nTry Grok Imagine, free for a limited time.",
        "https://twitter.com/n1ckwilkins/status/1948181460785168418/photo/1",
        "https://twitter.com/n1ckwilkins/status/1943474301069570149/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633573733245387/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633531559526818/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633465339777171/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633418430660967/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633311358562675/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633223143940135/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633142109896729/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633067346498049/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941632992071307530/photo/1",
        "http://Nickwilkins.shop https://twitter.com/n1ckwilkins/status/1939091150188802088/photo/1",
        "Happy Father’s Day to the guy who taught me to be funny https://twitter.com/n1ckwilkins/status/1934442045696798964/photo/1",
        "https://twitter.com/n1ckwilkins/status/1934052400609874331/photo/1",
        "https://twitter.com/n1ckwilkins/status/1930755404746953141/photo/1",
        "https://twitter.com/n1ckwilkins/status/1930755348433875285/photo/1",
        "https://twitter.com/n1ckwilkins/status/1930755241114206281/photo/1",
        "Before and after https://twitter.com/n1ckwilkins/status/1930755197933883429/photo/1",
        "I don’t care anymore https://twitter.com/n1ckwilkins/status/1926739172045267381/video/1",
        "Lmk:) https://twitter.com/n1ckwilkins/status/1926739095968940055/video/1",
        "https://twitter.com/n1ckwilkins/status/1963031572556480928/photo/1",
        "https://twitter.com/n1ckwilkins/status/1963031533054300203/photo/1",
        "https://twitter.com/n1ckwilkins/status/1963031420521070788/photo/1",
        "https://twitter.com/n1ckwilkins/status/1963031340778955044/photo/1",
        "https://twitter.com/n1ckwilkins/status/1963031239025402262/photo/1",
        "Typa stuff I get in my P.O. Box https://twitter.com/n1ckwilkins/status/1962198451586019454/photo/1",
        "Generate videos in just a few seconds.\n\nTry Grok Imagine, free for a limited time.",
        "https://twitter.com/n1ckwilkins/status/1948181460785168418/photo/1",
        "https://twitter.com/n1ckwilkins/status/1943474301069570149/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633573733245387/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633531559526818/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633465339777171/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633418430660967/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633311358562675/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633223143940135/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633142109896729/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633067346498049/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941632992071307530/photo/1",
        "http://Nickwilkins.shop https://twitter.com/n1ckwilkins/status/1939091150188802088/photo/1",
        "Happy Father’s Day to the guy who taught me to be funny https://twitter.com/n1ckwilkins/status/1934442045696798964/photo/1",
        "https://twitter.com/n1ckwilkins/status/1934052400609874331/photo/1",
        "https://twitter.com/n1ckwilkins/status/1930755404746953141/photo/1",
        "https://twitter.com/n1ckwilkins/status/1930755348433875285/photo/1",
        "https://twitter.com/n1ckwilkins/status/1930755241114206281/photo/1",
        "Before and after https://twitter.com/n1ckwilkins/status/1930755197933883429/photo/1",
        "I don’t care anymore https://twitter.com/n1ckwilkins/status/1926739172045267381/video/1",
        "Lmk:) https://twitter.com/n1ckwilkins/status/1926739095968940055/video/1",
        "Need a raise?\n\nAsk Grok for help.",
        "https://twitter.com/n1ckwilkins/status/1977097172937326743/photo/1",
        "https://twitter.com/n1ckwilkins/status/1977097118642004075/photo/1",
        "https://twitter.com/n1ckwilkins/status/1977097044880966053/photo/1",
        "https://twitter.com/n1ckwilkins/status/1977097005458767946/photo/1",
        "https://twitter.com/n1ckwilkins/status/1977096965558354335/photo/1",
        "https://twitter.com/n1ckwilkins/status/1963031572556480928/photo/1",
        "https://twitter.com/n1ckwilkins/status/1963031533054300203/photo/1",
        "https://twitter.com/n1ckwilkins/status/1963031420521070788/photo/1",
        "https://twitter.com/n1ckwilkins/status/1963031340778955044/photo/1",
        "https://twitter.com/n1ckwilkins/status/1963031239025402262/photo/1",
        "Typa stuff I get in my P.O. Box https://twitter.com/n1ckwilkins/status/1962198451586019454/photo/1",
        "Generate videos in just a few seconds.\n\nTry Grok Imagine, free for a limited time.",
        "https://twitter.com/n1ckwilkins/status/1948181460785168418/photo/1",
        "https://twitter.com/n1ckwilkins/status/1943474301069570149/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633573733245387/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633531559526818/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633465339777171/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633418430660967/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633311358562675/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633223143940135/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633142109896729/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633067346498049/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941632992071307530/photo/1",
        "http://Nickwilkins.shop https://twitter.com/n1ckwilkins/status/1939091150188802088/photo/1",
        "Happy Father’s Day to the guy who taught me to be funny https://twitter.com/n1ckwilkins/status/1934442045696798964/photo/1",
        "https://twitter.com/n1ckwilkins/status/1934052400609874331/photo/1",
        "https://twitter.com/n1ckwilkins/status/1930755404746953141/photo/1",
        "https://twitter.com/n1ckwilkins/status/1930755348433875285/photo/1",
        "https://twitter.com/n1ckwilkins/status/1930755241114206281/photo/1",
        "Need a raise?\n\nAsk Grok for help.",
        "https://twitter.com/n1ckwilkins/status/1977097172937326743/photo/1",
        "https://twitter.com/n1ckwilkins/status/1977097118642004075/photo/1",
        "https://twitter.com/n1ckwilkins/status/1977097044880966053/photo/1",
        "https://twitter.com/n1ckwilkins/status/1977097005458767946/photo/1",
        "https://twitter.com/n1ckwilkins/status/1977096965558354335/photo/1",
        "https://twitter.com/n1ckwilkins/status/1963031572556480928/photo/1",
        "https://twitter.com/n1ckwilkins/status/1963031533054300203/photo/1",
        "https://twitter.com/n1ckwilkins/status/1963031420521070788/photo/1",
        "https://twitter.com/n1ckwilkins/status/1963031340778955044/photo/1",
        "https://twitter.com/n1ckwilkins/status/1963031239025402262/photo/1",
        "Typa stuff I get in my P.O. Box https://twitter.com/n1ckwilkins/status/1962198451586019454/photo/1",
        "Generate videos in just a few seconds.\n\nTry Grok Imagine, free for a limited time.",
        "https://twitter.com/n1ckwilkins/status/1948181460785168418/photo/1",
        "https://twitter.com/n1ckwilkins/status/1943474301069570149/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633573733245387/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633531559526818/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633465339777171/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633418430660967/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633311358562675/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633223143940135/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633142109896729/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633067346498049/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941632992071307530/photo/1",
        "http://Nickwilkins.shop https://twitter.com/n1ckwilkins/status/1939091150188802088/photo/1",
        "Happy Father’s Day to the guy who taught me to be funny https://twitter.com/n1ckwilkins/status/1934442045696798964/photo/1",
        "https://twitter.com/n1ckwilkins/status/1934052400609874331/photo/1",
        "https://twitter.com/n1ckwilkins/status/1930755404746953141/photo/1",
        "https://twitter.com/n1ckwilkins/status/1930755348433875285/photo/1",
        "https://twitter.com/n1ckwilkins/status/1930755241114206281/photo/1",
        "Need a raise?\n\nAsk Grok for help.",
        "https://twitter.com/n1ckwilkins/status/1977097172937326743/photo/1",
        "https://twitter.com/n1ckwilkins/status/1977097118642004075/photo/1",
        "https://twitter.com/n1ckwilkins/status/1977097044880966053/photo/1",
        "https://twitter.com/n1ckwilkins/status/1977097005458767946/photo/1",
        "https://twitter.com/n1ckwilkins/status/1977096965558354335/photo/1",
        "https://twitter.com/n1ckwilkins/status/1963031572556480928/photo/1",
        "https://twitter.com/n1ckwilkins/status/1963031533054300203/photo/1",
        "https://twitter.com/n1ckwilkins/status/1963031420521070788/photo/1",
        "https://twitter.com/n1ckwilkins/status/1963031340778955044/photo/1",
        "https://twitter.com/n1ckwilkins/status/1963031239025402262/photo/1",
        "Typa stuff I get in my P.O. Box https://twitter.com/n1ckwilkins/status/1962198451586019454/photo/1",
        "Generate videos in just a few seconds.\n\nTry Grok Imagine, free for a limited time.",
        "https://twitter.com/n1ckwilkins/status/1948181460785168418/photo/1",
        "https://twitter.com/n1ckwilkins/status/1943474301069570149/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633573733245387/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633531559526818/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633465339777171/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633418430660967/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633311358562675/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633223143940135/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633142109896729/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633067346498049/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941632992071307530/photo/1",
        "http://Nickwilkins.shop https://twitter.com/n1ckwilkins/status/1939091150188802088/photo/1",
        "Happy Father’s Day to the guy who taught me to be funny https://twitter.com/n1ckwilkins/status/1934442045696798964/photo/1",
        "https://twitter.com/n1ckwilkins/status/1934052400609874331/photo/1",
        "https://twitter.com/n1ckwilkins/status/1930755404746953141/photo/1",
        "https://twitter.com/n1ckwilkins/status/1930755348433875285/photo/1",
        "https://twitter.com/n1ckwilkins/status/1930755241114206281/photo/1",
        "https://twitter.com/n1ckwilkins/status/2005053738588012890/photo/1",
        "https://twitter.com/n1ckwilkins/status/2005053697462861862/photo/1",
        "https://twitter.com/n1ckwilkins/status/2005053658875248932/photo/1",
        "https://twitter.com/n1ckwilkins/status/2005053603061661788/photo/1",
        "https://twitter.com/n1ckwilkins/status/2005053547218649375/photo/1",
        "https://twitter.com/n1ckwilkins/status/2005053525106233717/photo/1",
        "https://twitter.com/n1ckwilkins/status/2005053483767173377/photo/1",
        "https://twitter.com/n1ckwilkins/status/2005053393182863734/photo/1",
        "https://twitter.com/n1ckwilkins/status/2005053335334981892/photo/1",
        "https://twitter.com/n1ckwilkins/status/2005053278154096781/photo/1",
        "Need a raise?\n\nAsk Grok for help.",
        "https://twitter.com/n1ckwilkins/status/1977097172937326743/photo/1",
        "https://twitter.com/n1ckwilkins/status/1977097118642004075/photo/1",
        "https://twitter.com/n1ckwilkins/status/1977097044880966053/photo/1",
        "https://twitter.com/n1ckwilkins/status/1977097005458767946/photo/1",
        "https://twitter.com/n1ckwilkins/status/1977096965558354335/photo/1",
        "https://twitter.com/n1ckwilkins/status/1963031572556480928/photo/1",
        "https://twitter.com/n1ckwilkins/status/1963031533054300203/photo/1",
        "https://twitter.com/n1ckwilkins/status/1963031420521070788/photo/1",
        "https://twitter.com/n1ckwilkins/status/1963031340778955044/photo/1",
        "https://twitter.com/n1ckwilkins/status/1963031239025402262/photo/1",
        "Typa stuff I get in my P.O. Box https://twitter.com/n1ckwilkins/status/1962198451586019454/photo/1",
        "Generate videos in just a few seconds.\n\nTry Grok Imagine, free for a limited time.",
        "https://twitter.com/n1ckwilkins/status/1948181460785168418/photo/1",
        "https://twitter.com/n1ckwilkins/status/1943474301069570149/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633573733245387/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633531559526818/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633465339777171/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633418430660967/photo/1",
        "https://twitter.com/n1ckwilkins/status/1941633311358562675/photo/1"
      ],
      "links_in_bio": [
        "https://hoo.be/n1ckwilkins"
      ]
    },
    "youtube": {
      "avg_views_long": 3859458.6,
      "avg_comments": 1389.9,
      "is_monetization_enabled": true,
      "id": "UCVj2aIJYrMrHea7KcFDkPzA",
      "custom_url": "@nickwilkins",
      "engagement_by_likes_and_views_long": 0.03,
      "profile_picture": "https://d1epkj5tg6hyw4.cloudfront.net/profile-pics/UCVj2aIJYrMrHea7KcFDkPzA--@nickwilkins.jpg",
      "engagement_by_comments_and_views_shorts": 0,
      "has_shorts": false,
      "made_for_kids": false,
      "posting_frequency": 7.5,
      "posting_frequency_recent_months": 8,
      "view_count": 9757962081,
      "has_community_posts": true,
      "avg_likes": 100475,
      "engagement_percent": 4.04,
      "engagement_by_comments_and_views_long": 0,
      "description": "Professional yapper & your moms fav vlogger\n-  Daily shorts\n-  New vlogs three times a week!\n-  Weekly streams\n-  7 MILLION nickels!\n-  Colorado \n\nbusiness: wilkinspromotions@navsocial.com\n\nPO Box 350130 Westminster CO 80035 \n",
      "avg_views_shorts": 0,
      "title": "Nick Wilkins",
      "median_views_long": 2747802.5,
      "first_name": "Nick",
      "avg_views": 3859458.6,
      "shorts_percentage": 0,
      "subscriber_count": 7440000,
      "video_count": 2255,
      "topic_details": [
        "Entertainment",
        "Music",
        "Lifestyle",
        "Movies"
      ],
      "video_tags": [
        "www.nickwilkins.shop"
      ],
      "links_in_bio": [
        "https://discord.gg/s87zREHcWY",
        "https://instagram.com/n1ckwilkins/?hl=en",
        "https://tiktok.com/@n1ckwilkins",
        "https://nickwilkins.shop/shop-all",
        "https://snapchat.com/add/n1ck.wilkins",
        "https://hoo.be/n1ckwilkins"
      ],
      "video_hashtags": [
        "nassie"
      ],
      "video_categories": [
        "People & Blogs",
        "People & Blogs",
        "People & Blogs",
        "People & Blogs",
        "People & Blogs",
        "People & Blogs",
        "People & Blogs",
        "People & Blogs",
        "People & Blogs",
        "People & Blogs",
        "People & Blogs",
        "People & Blogs",
        "People & Blogs",
        "People & Blogs",
        "People & Blogs",
        "People & Blogs",
        "People & Blogs",
        "People & Blogs",
        "People & Blogs",
        "People & Blogs"
      ],
      "video_topics": [
        "Food",
        "Lifestyle",
        "Entertainment",
        "Entertainment",
        "Entertainment",
        "Entertainment",
        "Entertainment",
        "Entertainment",
        "Entertainment",
        "Hobby",
        "Lifestyle",
        "Entertainment",
        "Humor",
        "Entertainment",
        "Lifestyle",
        "Entertainment",
        "Humor",
        "Food",
        "Lifestyle",
        "Entertainment",
        "Entertainment",
        "Entertainment",
        "Entertainment",
        "Entertainment",
        "Humor",
        "Entertainment"
      ]
    }
  },
  "credits_cost": 2
}

Step 2 — Classify customer-creators

Once enriched, segment customers by influence and intent (common examples below):

Creator Tier

Nano (<10k) → authentic product reviewers
Micro (10k–100k) → strong conversion drivers
Mid (100k–500k) → campaign-ready partners
Macro (500k+) → high-impact creators

Intent Signals

Repeat purchaser
High AOV
Has affiliate links
Brand deal history

This allows prioritization without manual review.

Step 3 — Route customers into the right program

Automatically route creators into the best-fit program:

If nano creator

Invite to loyalty + UGC program
Offer store credit or early access

Personalize the purchase package to entice organic content creation

If micro creator

Invite to affiliate or referral program
Trigger creator welcome email

If mid / macro creator

Route to influencer or partnerships team
Trigger CRM task or Slack alert

If high-LTV customer + creator

Prioritize for ambassador program

This replaces cold DM outreach entirely.

Step 4 — Personalize customer communications

Use creator data to personalize messaging:

Creator-specific emails
Platform-relevant CTAs
Niche-based offers
Early access to launches

Example

“We saw you create fashion content on TikTok – want to earn commission sharing products you already love?”

Personalized outreach dramatically increases opt-in rates.

Step 5 — Activate content & affiliate loops

Once activated:

Issue affiliate links automatically
Add a small gift to the order or surprise to entice organic sharing
Repost top UGC
Invite top performers to paid collabs
Track creator-driven sales

Customers become ongoing growth partners.

Step 6 — Plug into your stack

Custom

Integrate with:

Shopify / Magento / WooCommerce
Klaviyo / Postmark / Customer.io
CRM systems (Native integrations with Salesforce, Hubspot, Snowflake)
Slack alerts

Plug and play

Zapier

The system runs continuously without requiring manual inputs.

Step 7 — Track the impact

Measure:

% of customers identified as creators
Creator opt-in rates
Affiliate revenue
UGC volume
CAC vs paid influencer campaigns

Most brands see significant revenue lift from customer-creators.

The impact of this creatorbook

Turn Customers Into Growth Channels

Creators drive sales more authentically than ads.

Reduce Influencer Spend

Leverage existing relationships instead of cold outreach.

Increase Conversion Rates

Creator-driven content converts better.

Build Long-Term Advocacy

Customers stay creators longer than hired influencers.

E-commerce industry leaders are using this strategy

ShopMy used this creatorbook to enrich 100,000s waitlist signups for identity resolution, fraud checks, and creator prioritization at scale.