Personalize B2B outreach using enriched social data and post intelligence – API Creatorbooks

Overview

Tech and SaaS, GTM

Enrichment API

n8n, Zapier, Custom implementation

Summary

Enrich any prospect’s email with their social profiles, recent posts, bios, and content themes — then use that data to write hyper-personalized outreach that references what they actually talk about.

The social-enriched outreach strategy

Social-enriched outreach is the practice of enriching every B2B prospect email with their full social profile and recent content — then using that data to automatically personalize cold emails, LinkedIn messages, and sales sequences at scale.

Generic B2B outreach fails because prospects can tell it’s generic. The highest-converting outreach references something real about the recipient — a recent post they wrote, a topic they care about, a project they mentioned, or a professional interest. But researching each prospect manually takes 5–15 minutes per contact. That doesn’t scale.

The influencers.club database covers 340M+ profiles – not just influencers and creators. Founders, executives, marketers, developers, consultants, freelancers, real estate professionals, agency owners – anyone with a social presence across any of 47 platforms is in the dataset.

With the influencers.club API, sales and growth teams can instantly turn:

a prospect email
a social media handle

into a full social profile, including bios, recent posts, tweets, content topics, hashtags, platform presence, engagement patterns, and links — across 47 platforms.

This transforms outreach from “spray and pray” into “research and reference” — at the speed and scale of automation.

The business value

Personalized outreach dramatically outperforms generic messaging.

Personalized cold emails see 2–3x higher reply rates than generic templates (Woodpecker Cold Email Stats, 2024)
Referencing a prospect’s recent post or content increases response rates by 45–65% (Lavender Email Intelligence Report, 2024)
Sales teams spending 5+ minutes researching each prospect see 40% higher conversion — but can’t scale beyond 20–30 contacts per day manually (Gartner B2B Sales Report, 2023)
78% of B2B buyers say they only engage with outreach that demonstrates understanding of their business or interests (LinkedIn State of Sales, 2024)
Outreach enriched with social signals converts to meetings at 3–5x the rate of non-enriched sequences (Apollo.io Benchmark Report, 2024)

Your prospects are already telling you what they care about — on social media. Enrichment captures it. Personalization uses it.

How to Execute It Successfully

Here’s the full execution plan using the influencers.club Enrichment endpoint.

Step 1 — Enrich every prospect email before outreach

Before adding a prospect to any outreach sequence, call the Enrichment API to pull their full social profile (in this case we will use the enrichment by email, you can also enrich via handle):

Endpoint

/public/v1/creators/enrich/email/advanced/

Languages available: cURL, Ruby, Python, PHP, Java, Node.JS, Go, .NET

View docs

You can send:

Email
Social platforms to exclude
Minimum follower count

And receive a complete multi-platform profile with content data:

Identity

Multi-platform identity graph (Instagram, TikTok, Youtube, X, Twitch and 40+ more)

Platform Data

Followers + subscribers
Engagement %
Posting frequency
Growth rates
Video and views data
Audience insights
Posts

Audience Intelligence

Gender split
Age distribution
Top locations
Languages
Fake follower score
Audience interests

Content & Niche

Primary category
AI-generated niches & sub-niches
Hashtags & keywords
Bio analysis
Posting behavior

Monetization Signals

Brand deal detection
Affiliate links
TikTok Shop / Amazon / LTK
Merch & paid content
Link-in-bio intelligence

Expansion Signals

Lookalike creators
Brand mentions
Tagged collaborators

API Example

API Example (in cURL)

curl --location 'https://api-dashboard.influencers.club/public/v1/creators/enrich/email/advanced/' \
--header 'Authorization: Bearer YOUR_API_KEY' \
--header 'Content-Type: application/json' \
--data '{
  "email": "email",
  "exclude_platforms": [
    ""
  ],
  "min_followers": 1000
}'

Sample Response

Sample Response (Jasonlk)

{
  "result": {
    "email_type": "personal_email",
    "location": "California, United States",
    "speaking_language": "en",
    "first_name": "Jason",
    "has_link_in_bio": false,
    "has_brand_deals": true,
    "is_business": false,
    "is_creator": true,
    "streamer": false,
    "gender": "male",
    "creator_has": {
      "twitter": true
    },
    "other_links": [
      "https://saastr.university",
      "https://saastr.ai/mentor"
    ],
    "links_in_bio": [
      "https://saastr.ai",
      "https://saastr.university",
      "https://saastr.ai/mentor"
    ],
    "twitter": {
      "media_count": 22507,
      "follower_count": 225894,
      "most_recent_post_date": "2024-12-11",
      "userid": "4215921",
      "avg_likes": 23.833333333333332,
      "engagement_percent": 0.007525620310321167,
      "has_paid_partnership": true,
      "tweets_frequency_recent_months": 6,
      "uses_link_in_bio": false,
      "avg_retweet": 11.573529411764707,
      "avg_views": 5125.594936708861,
      "join_date": "2007-04-11",
      "profile_picture": "https://d1epkj5tg6hyw4.cloudfront.net/profile-pics/4215921--jasonlk.jpg",
      "biography": "GET funded  $200m http://SaaStrFund.com LEARN GTM  http://SaaStr.University CHAT with Digital Jason  http://SaaStr.AI/mentor Founder/ceo #AdobeSign",
      "is_verified": true,
      "tweets_count": 108844,
      "full_name": "Jason SaaStr.Ai Lemkin",
      "username": "jasonlk",
      "hashtags": [
        "1",
        "AdobeSign"
      ],
      "tweets": [
        "The SaaStr AI Summit is Back at Annual!!\n\nMay 13-15 in SF Bay!! \n\nFuture of AI + B2B:\n\nCEO Snowflake + CEO Observe: “Where B2B Applications Are Going”\nCEO Box Aaron Levie: “AI, Agents and The Next Era of SaaS”\nCOO Google Cloud Francis deSouza: “Hyperscalers: The Future and… https://twitter.com/jasonlk/status/1917871113595482144/video/1",
        "The world's lamest excuse for slowing sales is \"macro\"\n\nWhen you have 80% market share, they sure, use it\n\nUntil then, enough",
        "New!!  Dear SaaStr: What Should I Do in a Sales Audit? http://dlvr.it/TKTXwS",
        "Come meet with the best of B2B, Cloud, AI and more at SaaStr 2025, May 13-15 in SF Bay -- including @googlecloud COO Francis deSouza!! \n\nAI Speakers:\n\nCEO Snowflake + CEO Observe: “Where B2B Applications Are Going”\nCOO Google Cloud Francis deSouza: “Hyperscalers: The Future… https://twitter.com/jasonlk/status/1917721880515022865/video/1",
        "It's not just you.  Your best reps close 2x-9x more than anyone else.\n\nClari found across 10 million sales opportunities\n\nThe Top 2% of reps close 37% of all revenue\nThe Top 10% close 65%\n\nand ...\n\nThe Entire \"Bottom 98%\" of sales reps close just 63%\nThe Bottom 50% close… https://twitter.com/jasonlk/status/1917696462353314150/photo/1",
        "One thing I'm seeing too much of in B2B and SaaS: folks taking their time in AI.  The AI Slow Roll.  \n\n VPs of Eng saying they're \"still looking at new tools like Windsurf and Cursor\" ... but they're not sure yet\n\n Product leaders saying AI isn't ready yet for prime time \"due…",
        "Almost everyone running a 2021 playbook will soon be out of a job\n\nAlmost everyone working at a 2021 pace will soon be out of a job\n\nIt’s brutal — but it’s reality\n\nAre you changing?",
        "I'd say about 66% of founders step back from sales when they hire a VP of Sales\n\n95% of the time, it backfires\n\nYou don't get that time back.  You just use it in different parts of the sales process.",
        "The SaaStr AI Summit is Back at Annual!!\n\nMay 13-15 in SF Bay!! \n\nFuture of AI + B2B:\n\nCEO Snowflake + CEO Observe: “Where B2B Applications Are Going”\nCEO Box Aaron Levie: “AI, Agents and The Next Era of SaaS”\nCOO Google Cloud Francis deSouza: “Hyperscalers: The Future and… https://twitter.com/jasonlk/status/1917508474226848102/video/1",
        "New!!  Our SaaStr AI Has Done 139,156 Conversations On Its Own Already. And They Are Really, Really Good. Don’t Fall Behind. http://dlvr.it/TKSL55",
        "April 2024:  AI can't beat a good sales rep.  No way.\n\nApril 2025:  AI might beat an OK sales rep.  Maybe.\n\nApril 2026:  Our AI is better than 80% of sales reps",
        "RT @jasonlk: Being a lead investor means writing a second check when no one else will.\n\nBeing a lead investor means helping more when it's…",
        "Put the CRO in charge of marketing, you really do get even more leads, and sell more.  You just burn a ton more cash.\n\nPut the CRO in charge of customer success, you get more revenue from the base.  You just burn a ton of goodwill.",
        "The SaaStr AI Summit is Back at Annual!!\n\nMay 13-15 in SF Bay!! \n\nFuture of AI + B2B:\n\nCEO Snowflake + CEO Observe: “Where B2B Applications Are Going”\nCEO Box Aaron Levie: “AI, Agents and The Next Era of SaaS”\nCOO Google Cloud Francis deSouza: “Hyperscalers: The Future and… https://twitter.com/jasonlk/status/1917146088139891156/video/1",
        "Come meet with @levie CEO @Box and talk about the Future of AI + SaaS with @IBM's @raj_datta \n\nSaaStr 2025, May 13-15 in SF Bay!!\n\nAI Speakers:\n\nCEO Snowflake + CEO Observe: “Where B2B Applications Are Going”\nCOO Google Cloud Francis deSouza: “Hyperscalers: The Future and… https://twitter.com/jasonlk/status/1917066562353197565/video/1",
        "Looking for someone to help us with SaaStr speaker & related event content\n\n- review speaker content + slides\n- iterate to make them S-tier\n- review roundtable content\n\nIt’s a lot to do and must know B2B content cold\n\nFull-time, either permanent or for coming months on interim… https://twitter.com/jasonlk/status/1906549615379566818/photo/1",
        "New!!  HubSpot’s Journey to The First $2 Billion in ARR: How Co-Founders Dharmesh Shah and Brian Halligan Scaled An SMB SaaS Giant http://dlvr.it/TJrjX2",
        "SaaS has gotten very expensive the fast 2 years.\n\nEveryone has raised prices again and again and again.\n\nAI keeps getting cheaper. You get so much for $20 a month.\n\nThis will lead to a reckoning.\n\nIf nothing else, renewals will keep getting harder.",
        "RT @saastr: Dear SaaStr: We’re At $3m ARR Growing 35%. What Does The Future Look Like?\n\n1.  It’s going to be a grind.\n\nAt 35% growth, you’l…",
        "When most SaaS companies see growth slow, they move Customer Success into Sales.\n\nIt usually seems to “work” at first as more energy and attention is put on account expansion.  \n\nBut then … it so often becomes An Excuse.  \n\nAs new logo count falls, new deals get harder, then…",
        "A lot of categories in B2B aren’t going to be killed by some new AI start-up overnight\n\nBut … what if they take just 10%-15% market share very rapidly?\n\nJust that will hurt you a lot\n\nAnd … everyone is looking to see what’s out there.  That alone can hurt you, too. \n\nBe “what’s…",
        "At the heart of almost every great piece of software with an ACV of >$50k is a great dashboard\n\nHow good is yours?",
        "SaaStr 2025 https://twitter.com/jasonlk/status/1906210014295175556/photo/1",
        "New!!  How to Transition From Founder-Led Sales to Your First Sales Team: 9 Top Tips http://dlvr.it/TJqyrX",
        "RT @jasonlk: Who's coming to 2025 http://SaaStrAnnual.com?  May 13-15 in SF Bay!!\n\nCEO Snowflake\nCEO HubSpot\nCEO Gitlab\nCEO Dropbox\nVP AI D…",
        "Honestly, there were many categories in B2B where AI was still kind of a joke just a few months ago\n\nNo clear ROI, no demand, just bots 2.0\n\nBut not today",
        "If you visit your customers in person,\n\nIt is like so much easier to ask them to be \n\nA reference\nA case study\nA champion for upsell in her org\nA intro to her peers at other companies\n\nYou can ask by email or Zoom but",
        "So the 2021 GTM Playbook is Dead.  Almost all of us agree about that.  But what has replaced it?  Or will replace it?\n\nIt’s still murky.\n\nWhat doesn’t work so well today:\n\n- Endless outbound emails\n- Low energy digital “events”\n- Break-up emails\n- 2021 SEO strategies \n- 2021 mass…",
        "RT @jasonlk: Thinking of a joining a startup for the first time?\n\nA quick guide on training and onboarding:\n\n1-10 Employees:  Nonexistent\n1…",
        "Founded 2008\n\n* Raises ~$53m in VC\n* Sells 17 years later for $53m\n* Only $20m of that cash \n* 2x ARR price\n* 1x What Raised\n\nJust plain tough.\n\n“Marketing automation vendor Act-On acquired for $53 million” https://martech.org/marketing-automation-vendor-act-on-acquired-for-53-million/",
        "RT @saastr: “AI in Contact Centers: True TAM Expansion or Just Labor Replacement?” With @HarryStebbings + @rodriscoll https://t.co/Y6WdWigW…",
        "One weird thing about super hot markets like today in AI is the #4 and #5 in a space can also seem to be on fire\n\nBut do they endure when ... the heat cools?\n\nHistorically, no",
        "\"Cold Emails To VCs Work Just Fine.  They Just Have To Be ... Great.  Truly Great.\"\n\nwith @thesamparr + @ShaanVP https://twitter.com/jasonlk/status/1933620389176868933/video/1",
        "RT @jasonlk: \"AI & SaaS:  Will MCP Replace Your Apps?\"\n\n- AI may soon replace your system of record\n- AI is becoming what's closest to you…",
        "The Top 3 Reasons …  you think AI sales tools “don’t work”:\n\n#1. You haven’t trained them properly\n\n-> This is an iterative process that can actually take weeks just to get to Let’s Go\n\n#2. You don’t QA them properly\n\n-> You have to audit outputs daily\n\n#3.  You want them to do…",
        "Never have a tough conversation over email\n\nNo matter how tempting it may be",
        "GM Brooklyn https://twitter.com/jasonlk/status/1933523908784734494/photo/1",
        "RT @jasonlk: \"You'll know in 60 days if a sales rep is going to work out\" @samdblond + me https://twitter.com/jasonlk/status/1811346192774693271/video/1",
        "RT @jasonlk: The Future of B2B is Being Built in London This December\n\n**SaaStr AI London | December 2-3, 2025**\n\nhttp://SaaStrLondon.com…",
        "New!!  Dear SaaStr: When Should I Hire My First AE? http://dlvr.it/TLKYFD",
        "An AI SDR yesterday told me \"clients like you\" really benefit from their product\n\nAsked who these clients are\n\nNever heard back \n\n(Also, we are already a customer of this vendor)",
        "\"Using AI as Therapy:  100s of Founders Share Their Biggest Challenges with Our AI\"\n\n- Why our SaaStr AI is much better than ChatGPT ... for our use cases\n- Training really matters, how to do it right\n- 20,000,000 words of training matters\n\nwith @thesamparr + @ShaanVP https://twitter.com/jasonlk/status/1933257497747292331/video/1",
        "RT @Jchukwuka2: Lately On @20VC, @chamath 's recent take on irrelevance of TVPI was deliberated. “TVPI means nothing” and that only DPI mat…",
        "New!  “5 Ways AI Has Already Changed SaaS Sales Forever with @perplexity_ai Perplexity’s CBO @dmitry140 and SaaStr CRO Confidential Host @samdblond”\n\n https://www.saastr.com/5-ways-ai-has-already-changed-saas-sales-forever-with-perplexitys-cbo-dmitry-shevelenko-and-saastr-cro-confidential-host-sam-blond/ https://twitter.com/jasonlk/status/1933235862675845375/photo/1",
        "RT @jasonlk: Real founders never quit",
        "The SaaStr AI Summit is Back at Annual!!\n\nMay 13-15 in SF Bay!! \n\nFuture of AI + B2B:\n\nCEO Snowflake + CEO Observe: “Where B2B Applications Are Going”\nCEO Box Aaron Levie: “AI, Agents and The Next Era of SaaS”\nCOO Google Cloud Francis deSouza: “Hyperscalers: The Future and… https://twitter.com/jasonlk/status/1917871113595482144/video/1",
        "The world's lamest excuse for slowing sales is \"macro\"\n\nWhen you have 80% market share, they sure, use it\n\nUntil then, enough",
        "New!!  Dear SaaStr: What Should I Do in a Sales Audit? http://dlvr.it/TKTXwS",
        "Come meet with the best of B2B, Cloud, AI and more at SaaStr 2025, May 13-15 in SF Bay -- including @googlecloud COO Francis deSouza!! \n\nAI Speakers:\n\nCEO Snowflake + CEO Observe: “Where B2B Applications Are Going”\nCOO Google Cloud Francis deSouza: “Hyperscalers: The Future… https://twitter.com/jasonlk/status/1917721880515022865/video/1",
        "It's not just you.  Your best reps close 2x-9x more than anyone else.\n\nClari found across 10 million sales opportunities\n\nThe Top 2% of reps close 37% of all revenue\nThe Top 10% close 65%\n\nand ...\n\nThe Entire \"Bottom 98%\" of sales reps close just 63%\nThe Bottom 50% close… https://twitter.com/jasonlk/status/1917696462353314150/photo/1",
        "One thing I'm seeing too much of in B2B and SaaS: folks taking their time in AI.  The AI Slow Roll.  \n\n VPs of Eng saying they're \"still looking at new tools like Windsurf and Cursor\" ... but they're not sure yet\n\n Product leaders saying AI isn't ready yet for prime time \"due…",
        "Almost everyone running a 2021 playbook will soon be out of a job\n\nAlmost everyone working at a 2021 pace will soon be out of a job\n\nIt’s brutal — but it’s reality\n\nAre you changing?",
        "I'd say about 66% of founders step back from sales when they hire a VP of Sales\n\n95% of the time, it backfires\n\nYou don't get that time back.  You just use it in different parts of the sales process.",
        "The SaaStr AI Summit is Back at Annual!!\n\nMay 13-15 in SF Bay!! \n\nFuture of AI + B2B:\n\nCEO Snowflake + CEO Observe: “Where B2B Applications Are Going”\nCEO Box Aaron Levie: “AI, Agents and The Next Era of SaaS”\nCOO Google Cloud Francis deSouza: “Hyperscalers: The Future and… https://twitter.com/jasonlk/status/1917508474226848102/video/1",
        "New!!  Our SaaStr AI Has Done 139,156 Conversations On Its Own Already. And They Are Really, Really Good. Don’t Fall Behind. http://dlvr.it/TKSL55",
        "April 2024:  AI can't beat a good sales rep.  No way.\n\nApril 2025:  AI might beat an OK sales rep.  Maybe.\n\nApril 2026:  Our AI is better than 80% of sales reps",
        "RT @jasonlk: Being a lead investor means writing a second check when no one else will.\n\nBeing a lead investor means helping more when it's…",
        "Put the CRO in charge of marketing, you really do get even more leads, and sell more.  You just burn a ton more cash.\n\nPut the CRO in charge of customer success, you get more revenue from the base.  You just burn a ton of goodwill.",
        "The SaaStr AI Summit is Back at Annual!!\n\nMay 13-15 in SF Bay!! \n\nFuture of AI + B2B:\n\nCEO Snowflake + CEO Observe: “Where B2B Applications Are Going”\nCEO Box Aaron Levie: “AI, Agents and The Next Era of SaaS”\nCOO Google Cloud Francis deSouza: “Hyperscalers: The Future and… https://twitter.com/jasonlk/status/1917146088139891156/video/1",
        "Come meet with @levie CEO @Box and talk about the Future of AI + SaaS with @IBM's @raj_datta \n\nSaaStr 2025, May 13-15 in SF Bay!!\n\nAI Speakers:\n\nCEO Snowflake + CEO Observe: “Where B2B Applications Are Going”\nCOO Google Cloud Francis deSouza: “Hyperscalers: The Future and… https://twitter.com/jasonlk/status/1917066562353197565/video/1",
        "2021 spoiled us.  \n\nFor a while, you could have it all.  \n\nYou could work from home 15-20 hours a week and hit plan.  You could have 2-3 side hustles and still be on track.  The markets were booming …. https://saastr.ai/article/cracked-vs-slower-roll-is-there-any-room-left-for-the-40-hour-b2b-executive https://twitter.com/jasonlk/status/1956812192202010681/photo/1",
        "Which is better: Replit or Lovable?\nWhich AI SDR platform is the best?\nWhat AI tool is really best for RevOps?\n\nHere’s the truth: It Doesn’t Matter\n\nWhat I mean is, of course there are differences.  But what’s most important is (1) pick an emerging leader and (2) just go…",
        "The best founders never quit.  In fact, they go into beast mode.\n\nEspecially — when the world changes.\n\nKudos to Team @MaestroQA #proudinvestor cc @saastrfund",
        "When you’re about to hire someone with an amazing logo on their LinkedIn,\n\nThat worked somewhere so amazing, so great, so similar to what you want to become\n\nJust ask yourself:\n\n-> Would we still hire them without that logo?\n\nIf not, do not make hire\n\nAnd … you gotta be honest",
        "RT @saastr: See You at SaaStr AI London (http://SaaStrLondon.com) this December 2-3 with OpenAI, Wiz, Clay and Thousands of B2B + AI Execs!…",
        "More here: https://www.saastr.com/the-latest-20vcsaastr-gpt-5s-underwhelming-launch-shopifys-91-growth-with-30-fewer-staff-and-why-you-dont-need-half-your-company/\n\nhttps://www.saastr.com/the-latest-20vcsaastr-gpt-5s-underwhelming-launch-shopifys-91-growth-with-30-fewer-staff-and-why-you-dont-need-half-your-company/",
        "\"Shopify 2022: 11,600 employees\n\nShopify 2025:  Revenue Up 91% ... and 8,100 employees\n\nTobi went into beast mode.  And it worked\" with @rodriscoll + @HarryStebbings + me https://twitter.com/jasonlk/status/1956646111646716304/video/1",
        "You can definitely one-shot any B2B app by vibe coding it in 1 hour or so.  You absolutely can.  No question.\n\nThen 10 hours to get it to sort of work for real.  Kind of.\n\nThen 100 hours to fix most of the bugs.  The ones you can see.\n\nThen ...",
        "Met with an exec at a Top 10 public tech company this week\n\nTo get “smart about AI”, every employee gets full access to ChatGPT, Claude and Perplexity\n\nWhich is great\n\nBut how long will they spend for all 3?\n\nA rationalization is coming to AI spend.  When exactly, I’m not sure.…",
        "RT @saastr:  http://SaaStr.ai Market Pulse - Fri, Aug 15\n\nOn August 15, 2025, the B2B/SaaS market displayed a positive performance…",
        "Ok I vibe coded a quick social media app in Replit and I think it shows the pros and cons here\n\nWhy?\n\nI couldn't find any app that would integrate stats from everything from LinkedIn to Google to Twitter to Newsletters etc.  Maybe it exists but I'm not sure.  Some do a bit but… https://twitter.com/jasonlk/status/1956434456946098507/photo/1",
        "RT @jasonlk: Top advantages to being a first mover:\n\n- No roadmap\n- Tiny market\n- Customers aren’t sure\n- Limited legitimacy\n- Never budget…",
        "Being highly responsive doesn't necessarily make you great at sales\n\nBut never seen someone that is slow to respond be great at it",
        "Generate an endless feed of images in seconds – using just your voice.\n\nTry Grok Imagine.",
        "RT @saastr: “AI in Contact Centers: True TAM Expansion or Just Labor Replacement?” With @HarryStebbings + @rodriscoll https://t.co/Y6WdWigW…",
        "One weird thing about super hot markets like today in AI is the #4 and #5 in a space can also seem to be on fire\n\nBut do they endure when ... the heat cools?\n\nHistorically, no",
        "\"Cold Emails To VCs Work Just Fine.  They Just Have To Be ... Great.  Truly Great.\"\n\nwith @thesamparr + @ShaanVP https://twitter.com/jasonlk/status/1933620389176868933/video/1",
        "RT @jasonlk: \"AI & SaaS:  Will MCP Replace Your Apps?\"\n\n- AI may soon replace your system of record\n- AI is becoming what's closest to you…",
        "The Top 3 Reasons …  you think AI sales tools “don’t work”:\n\n#1. You haven’t trained them properly\n\n-> This is an iterative process that can actually take weeks just to get to Let’s Go\n\n#2. You don’t QA them properly\n\n-> You have to audit outputs daily\n\n#3.  You want them to do…",
        "Never have a tough conversation over email\n\nNo matter how tempting it may be",
        "GM Brooklyn https://twitter.com/jasonlk/status/1933523908784734494/photo/1",
        "RT @jasonlk: \"You'll know in 60 days if a sales rep is going to work out\" @samdblond + me https://twitter.com/jasonlk/status/1811346192774693271/video/1",
        "RT @jasonlk: The Future of B2B is Being Built in London This December\n\n**SaaStr AI London | December 2-3, 2025**\n\nhttp://SaaStrLondon.com…",
        "New!!  Dear SaaStr: When Should I Hire My First AE? http://dlvr.it/TLKYFD",
        "An AI SDR yesterday told me \"clients like you\" really benefit from their product\n\nAsked who these clients are\n\nNever heard back \n\n(Also, we are already a customer of this vendor)",
        "\"Using AI as Therapy:  100s of Founders Share Their Biggest Challenges with Our AI\"\n\n- Why our SaaStr AI is much better than ChatGPT ... for our use cases\n- Training really matters, how to do it right\n- 20,000,000 words of training matters\n\nwith @thesamparr + @ShaanVP https://twitter.com/jasonlk/status/1933257497747292331/video/1",
        "RT @Jchukwuka2: Lately On @20VC, @chamath 's recent take on irrelevance of TVPI was deliberated. “TVPI means nothing” and that only DPI mat…",
        "New!  “5 Ways AI Has Already Changed SaaS Sales Forever with @perplexity_ai Perplexity’s CBO @dmitry140 and SaaStr CRO Confidential Host @samdblond”\n\n https://www.saastr.com/5-ways-ai-has-already-changed-saas-sales-forever-with-perplexitys-cbo-dmitry-shevelenko-and-saastr-cro-confidential-host-sam-blond/ https://twitter.com/jasonlk/status/1933235862675845375/photo/1",
        "RT @jasonlk: Real founders never quit",
        "The SaaStr AI Summit is Back at Annual!!\n\nMay 13-15 in SF Bay!! \n\nFuture of AI + B2B:\n\nCEO Snowflake + CEO Observe: “Where B2B Applications Are Going”\nCEO Box Aaron Levie: “AI, Agents and The Next Era of SaaS”\nCOO Google Cloud Francis deSouza: “Hyperscalers: The Future and… https://twitter.com/jasonlk/status/1917871113595482144/video/1",
        "Boom!!  Crossed 400,000 start-up valuations on new http://SaaStr.ai Startup Valuation Calculator\n\nTry it here -> https://saastr.ai/ai-vc https://twitter.com/jasonlk/status/1974309625173569798/photo/1",
        "\"Does anyone really understand Meta's and Zuck's AI Strategy?\"\n\n\"Well, it may make sense.  But he isn't the great communicator Sam Altman is\" -- @jasonlk \n\n\"He'll spend all the money to make the bet anyway.  The bet is just going to happen.\" -- @rodriscoll \n\n\"This is not well… https://twitter.com/jasonlk/status/1974283830409265417/video/1",
        "Many talk about SaaS being dead\n\nI think they miss that @Replit + other vibe coding leaders already have created 100,000+ new web SaaS apps. Already. In less than a year.\n\nEveryone is just getting started here. I’ve already built 8 web apps myself in 100 days.  Up from 0 in the…",
        "RT @saastr:  Top AI+B2B News - Fri, Oct 3\n\nTop Stories:\n1. 77% of sites lost keyword visibility after Google change\n2. Smartsheet cuts job…",
        "RT @jasonlk: Ok we just crossed 1,200 founders, execs and VCs ALREADY coming to SaaStr AI London Dec 1-2!!\n\nCome join the top execs at Open…",
        "OK this is bad ass.\n\nOur SaaStr AI Valuation Calculator will now tell you the odds you'll get funded.\n\nDon't guess.  Don't be in the dark.  Try it -> https://saastr.ai/valuation-calculator https://twitter.com/jasonlk/status/1974179644283773112/photo/1",
        "I wake up, have some coffee, answer a few emails\n\nAnd then ... fire up @replit\n\nAnd we just pick up right where we were yesterday.  No complaints.  No arguments.  No forgetting.  No sick days.  No b.s.  No drama.  No pretending.  No quitting. \n\nThe reality is, this is the way we… https://twitter.com/jasonlk/status/1974139705865449863/photo/1",
        "VCs are well paid by any standard\n\nHowever, only a small handful get truly, truly rich\n\nAnd they’re running a specific playbook:\n\nHigh ownership in decacorns.  Multiple decacorns.",
        "Me today with strong CMO at $40m ARR company: \"I built you a new marketing site in @Replit.  I just had 20 minutes during a board meeting, what do you think.\"\n\nCMO:  \"Woah.  That's a lot better than we have today.  How did you do it?\"\n\nMe: \"I vibe'd it in @Replit.  First I…",
        "Last Meeting of The Day https://twitter.com/jasonlk/status/1973902669904564430/photo/1",
        "Ok wondering how well you are >really< doing?\n\nUpload your September investor update to our NEW SaaStr AI Benchmarking tool\n\nIt will show you:\n\n- Odds are getting VC funded\n- Where you stand vs 5,000 other start-ups\n- Benchmarking against the best \n- Projections for revenue… https://twitter.com/jasonlk/status/1973860204745011424/photo/1",
        "The #1 problem with part-time sales talent:\n\nThey absolutely will only work on the highest potential value, least effort leads\n\nThat's it \n\nPart-time sales won't do anything else.",
        "As a CEO, I obsessed 24x7.  My mind never got a minute off.  \n\nBut I never missed a vacation, or a doctor's appointment, and tried to leave the office every day by 630.\n\nIt is a marathon.\n\nThe trick is to build a great management team ...",
        "Today vibe coding goes pro.\n\nIntroducing Bolt v2:\n\n→ World's best agents (Claude Code, Codex)\n→ Built in backend (hosting, DB, storage, ...)\n→ No error loops, no setup nightmares\n\nNow anyone can build without boundaries. https://twitter.com/boltdotnew/status/1973063093849567591/video/1",
        "Ask anything.",
        "2021 spoiled us.  \n\nFor a while, you could have it all.  \n\nYou could work from home 15-20 hours a week and hit plan.  You could have 2-3 side hustles and still be on track.  The markets were booming …. https://saastr.ai/article/cracked-vs-slower-roll-is-there-any-room-left-for-the-40-hour-b2b-executive https://twitter.com/jasonlk/status/1956812192202010681/photo/1",
        "Which is better: Replit or Lovable?\nWhich AI SDR platform is the best?\nWhat AI tool is really best for RevOps?\n\nHere’s the truth: It Doesn’t Matter\n\nWhat I mean is, of course there are differences.  But what’s most important is (1) pick an emerging leader and (2) just go…",
        "The best founders never quit.  In fact, they go into beast mode.\n\nEspecially — when the world changes.\n\nKudos to Team @MaestroQA #proudinvestor cc @saastrfund",
        "When you’re about to hire someone with an amazing logo on their LinkedIn,\n\nThat worked somewhere so amazing, so great, so similar to what you want to become\n\nJust ask yourself:\n\n-> Would we still hire them without that logo?\n\nIf not, do not make hire\n\nAnd … you gotta be honest",
        "RT @saastr: See You at SaaStr AI London (http://SaaStrLondon.com) this December 2-3 with OpenAI, Wiz, Clay and Thousands of B2B + AI Execs!…",
        "More here: https://www.saastr.com/the-latest-20vcsaastr-gpt-5s-underwhelming-launch-shopifys-91-growth-with-30-fewer-staff-and-why-you-dont-need-half-your-company/\n\nhttps://www.saastr.com/the-latest-20vcsaastr-gpt-5s-underwhelming-launch-shopifys-91-growth-with-30-fewer-staff-and-why-you-dont-need-half-your-company/",
        "\"Shopify 2022: 11,600 employees\n\nShopify 2025:  Revenue Up 91% ... and 8,100 employees\n\nTobi went into beast mode.  And it worked\" with @rodriscoll + @HarryStebbings + me https://twitter.com/jasonlk/status/1956646111646716304/video/1",
        "You can definitely one-shot any B2B app by vibe coding it in 1 hour or so.  You absolutely can.  No question.\n\nThen 10 hours to get it to sort of work for real.  Kind of.\n\nThen 100 hours to fix most of the bugs.  The ones you can see.\n\nThen ...",
        "Met with an exec at a Top 10 public tech company this week\n\nTo get “smart about AI”, every employee gets full access to ChatGPT, Claude and Perplexity\n\nWhich is great\n\nBut how long will they spend for all 3?\n\nA rationalization is coming to AI spend.  When exactly, I’m not sure.…",
        "RT @saastr:  http://SaaStr.ai Market Pulse - Fri, Aug 15\n\nOn August 15, 2025, the B2B/SaaS market displayed a positive performance…",
        "Ok I vibe coded a quick social media app in Replit and I think it shows the pros and cons here\n\nWhy?\n\nI couldn't find any app that would integrate stats from everything from LinkedIn to Google to Twitter to Newsletters etc.  Maybe it exists but I'm not sure.  Some do a bit but… https://twitter.com/jasonlk/status/1956434456946098507/photo/1",
        "RT @jasonlk: Top advantages to being a first mover:\n\n- No roadmap\n- Tiny market\n- Customers aren’t sure\n- Limited legitimacy\n- Never budget…",
        "Being highly responsive doesn't necessarily make you great at sales\n\nBut never seen someone that is slow to respond be great at it",
        "Generate an endless feed of images in seconds – using just your voice.\n\nTry Grok Imagine.",
        "Over the last 32 quarters, the S&P 500 breached JPMorgan’s Collar short call level 24 times and closed above it at quarter-end 17 times.\n\nFor Q3 2025, that level sits at 6505.\n\nFollow @statquants + subscribe: https://www.statquants.com/ https://twitter.com/statquants/status/1947347204601221392/photo/1",
        "RT @jasonlk: SaaStr AI VC.  Try it free -> https://saastr.ai/ai-vc\n\n548,709 start-up valuations\n1,657+ VC pitch decks graded\n1,200+…",
        "Join a rocketship!! @owner",
        "I just got an Adobe Sign email, deal sign for @saastrfund!  Hooray!!\n\nBut the copy in the email I wrote in 2005.  Yes, 2005.  Before we launched.\n\nWe used to tolerate this in SaaS because it was so much work to change anything.\n\nToday?  I should be able to vibe whatever changes I…",
        "When I'm in SoCal, I work about 70%-80% as hard as I do when I'm in SF Bay\n\nI'm not sure why, I put in a similar number of hours at both.  It has to be the intensity.\n\nI don't mean to be triggering, but I see the same with most start-ups I know well outside the SF Bay.\n\nThey get…",
        "This month I've gotten 42 VC deals from SaaStr AI VC with an average grade of A-\n\n947 total VC pitches have been submitted in last 30 days\n\nVCs apply here -> https://saastr.ai/ai-dealflow\n\nFounders try it here -> https://saastr.ai/vc-matchmaking https://twitter.com/jasonlk/status/1985457611815469327/photo/1",
        "RT @saastr: 1/ The Death of SaaS Pricing is Here  with @defyvc @mkhandel \n\nTraditional seat-based SaaS is dying fast. Why? AI can now comp…",
        "Want leads?\nWant to meet 2,500+ of The Best in B2B + AI?\n\nIt's the LAST CHANCE to sponsor SaaStr AI London Dec 1-2!\n\nJoin the best of the best, from @Replit to @DuploCloud, from @cleverbridge to @happyfoxchat, from @AvaArtisan to @remote!!  \n\nSee. You. There! https://twitter.com/jasonlk/status/1985416584266146289/video/1",
        "RT @jasonlk: Being a lead investor means writing a second check when no one else will.\n\nBeing a lead investor means helping more when it's…",
        "Worst news of the day :(\n\nChatGPT caught a misdiagnosis from a doctor that told me I likely had cancer (doctor was 100% wrong, re-tested)\n\nClaude reviews every legal doc and legal issue we have.  We then have our human lawyers confirm. \n\nI get it but such a huge bummer",
        "Dunkin’ like the Monday com of Coffee\n\nOr something like that https://twitter.com/jasonlk/status/1985360845342474671/photo/1",
        "RT @jasonlk: It's time.\n\nIt's time to get ahead of the pack in AI + B2B.  At SaaStr AI London Dec 1-2 -> http://SaaStrLondon.com \n\nThe…",
        "New!!  AI App of the Week: Assistant UI – The React Library That’s Eating the AI Chat Interface Market http://dlvr.it/TP2GS9",
        "RT @jasonlk: Wondering how you stack up?\n\nTry the new SaaStr VC Pitch Deck Analyzer.  We’ll share how you stack up against 4,000 other star…",
        "New!!  “Nasdaq Reaches Another ATH. Nvidia Tops $5T. But Navan’s IPO and JAMF’s $2B Exit Show B2B Still Isn’t Easy.”\n\nhttps://www.saastr.com/nasdaq-reaches-another-ath-nvidia-tops-5t-but-navans-ipo-and-jamfs-2b-exit-show-b2b-still-isnt-easy/\n\nhttps://www.saastr.com/nasdaq-reaches-another-ath-nvidia-tops-5t-but-navans-ipo-and-jamfs-2b-exit-show-b2b-still-isnt-easy/",
        "Try this right now at http://alloy.app \n\nJust vibe the changes to your product that you want to show the team",
        "Update:\n\n25% of our pipeline in past 60 days was from our AI BDR\n\nNot 100%.  \n\nBut up from 0% 90 days ago.",
        "Amazon since 2021:\n\n+ 42.6% Revenue\n- 4.1% Headcount (and shrinking) https://twitter.com/jasonlk/status/1985004294513545660/photo/1",
        "Boom!!  Crossed 400,000 start-up valuations on new http://SaaStr.ai Startup Valuation Calculator\n\nTry it here -> https://saastr.ai/ai-vc https://twitter.com/jasonlk/status/1974309625173569798/photo/1",
        "\"Does anyone really understand Meta's and Zuck's AI Strategy?\"\n\n\"Well, it may make sense.  But he isn't the great communicator Sam Altman is\" -- @jasonlk \n\n\"He'll spend all the money to make the bet anyway.  The bet is just going to happen.\" -- @rodriscoll \n\n\"This is not well… https://twitter.com/jasonlk/status/1974283830409265417/video/1",
        "Many talk about SaaS being dead\n\nI think they miss that @Replit + other vibe coding leaders already have created 100,000+ new web SaaS apps. Already. In less than a year.\n\nEveryone is just getting started here. I’ve already built 8 web apps myself in 100 days.  Up from 0 in the…",
        "RT @saastr:  Top AI+B2B News - Fri, Oct 3\n\nTop Stories:\n1. 77% of sites lost keyword visibility after Google change\n2. Smartsheet cuts job…",
        "RT @jasonlk: Ok we just crossed 1,200 founders, execs and VCs ALREADY coming to SaaStr AI London Dec 1-2!!\n\nCome join the top execs at Open…",
        "OK this is bad ass.\n\nOur SaaStr AI Valuation Calculator will now tell you the odds you'll get funded.\n\nDon't guess.  Don't be in the dark.  Try it -> https://saastr.ai/valuation-calculator https://twitter.com/jasonlk/status/1974179644283773112/photo/1",
        "I wake up, have some coffee, answer a few emails\n\nAnd then ... fire up @replit\n\nAnd we just pick up right where we were yesterday.  No complaints.  No arguments.  No forgetting.  No sick days.  No b.s.  No drama.  No pretending.  No quitting. \n\nThe reality is, this is the way we… https://twitter.com/jasonlk/status/1974139705865449863/photo/1",
        "VCs are well paid by any standard\n\nHowever, only a small handful get truly, truly rich\n\nAnd they’re running a specific playbook:\n\nHigh ownership in decacorns.  Multiple decacorns.",
        "Me today with strong CMO at $40m ARR company: \"I built you a new marketing site in @Replit.  I just had 20 minutes during a board meeting, what do you think.\"\n\nCMO:  \"Woah.  That's a lot better than we have today.  How did you do it?\"\n\nMe: \"I vibe'd it in @Replit.  First I…",
        "Last Meeting of The Day https://twitter.com/jasonlk/status/1973902669904564430/photo/1",
        "Ok wondering how well you are >really< doing?\n\nUpload your September investor update to our NEW SaaStr AI Benchmarking tool\n\nIt will show you:\n\n- Odds are getting VC funded\n- Where you stand vs 5,000 other start-ups\n- Benchmarking against the best \n- Projections for revenue… https://twitter.com/jasonlk/status/1973860204745011424/photo/1",
        "The #1 problem with part-time sales talent:\n\nThey absolutely will only work on the highest potential value, least effort leads\n\nThat's it \n\nPart-time sales won't do anything else.",
        "Study at Tsinghua with 13 Meituan colleagues, Tsinghua x Meituan’s “Applications and Practice of Big Data Technology” course brings cutting-edge big data & LLM models, real-world business cases, & exclusive internships to TsinghuaRen, bridging theory & practice in AI innovation. https://twitter.com/Tsinghua_Uni/status/1973810377428275392/photo/1",
        "SaaStr AI VC has made 526+ VC intros to top tier founders\n\nLearn more here: https://www.saastr.ai/ai-vc https://twitter.com/jasonlk/status/1996905759331045829/photo/1",
        "Good Times at SaaStr AI LDN this week!!\n\nSee everyone at SaaStr AI Annual in SF Bay May 12-14! https://twitter.com/jasonlk/status/1996842175284588874/photo/1",
        "RT @salesforce:  @SaaStr revived 3,000 ghosted leads and hit a 72% open rate in just one month with Agentforce 360.\n\nTheir verdict? “The i…",
        "AI Agents work in GTM today.  We've got 6+ in production now.  They work for sales, they work for outbound, they work for marketing.  But ... \n\nThey don't work well without a lot of training.  That means they don't really work well as self-serve products and at low price points.…",
        "Minor delay on way back https://twitter.com/jasonlk/status/1996662976720580617/photo/1",
        "RT @jasonlk: Want to know the odds you’ll get venture funded?\n\nWonder no more\n\nWe’ll tell you in seconds at FREE SaaStr Valuation Calculato…",
        "We're back!!",
        "Startups are hard\n\nPersonally:\n\n- My cofounder walked out the door\n- I spent all the money\n- I had to sign at $750k note\n- Our product failed at our top customer\n- My VPS told my board I was incompetent\n- My family didn't understand\n- I went through recessions\n\nCould have quit",
        "RT @jasonlk: Woo-hoo!!\n\nWe've crossed 2,500 (!) VC Pitch Decks reviewed by SaaStr AI VC\n\nTry it -> https://saastr.ai/pitch-deck-analyzer\n\n- Get instant f…",
        "Want a head start on the drone hackathon?\nOur pre-hack webinar breaks down the challenges, the tech, the partners, and all the practicalities so you walk in knowing exactly what game you're playing and how to win it.  Sign up, spots fill fast",
        "Astro all packed and ready to get back to SF!!\n\nThx team @salesforce Agentforce for joining us at SaaStr AI LDN and all the support!! https://twitter.com/jasonlk/status/1996523799379169413/photo/1",
        "Per @wsj, ~2,900 billionaires now control $15.8 trillion, up from about 2,700 billionaires with wealth of nearly $14 trillion a year earlier\n\n2025 also minted the second-highest number of new billionaires—287—since 2015\n\nOnly 2021 saw a higher number of new billionaires created https://twitter.com/jasonlk/status/1996508680641196117/photo/1",
        "So many great times at SaaStr AI LDN 2025!! https://twitter.com/jasonlk/status/1996465708520403193/photo/1",
        "From $4.1B ARR (a lot) in 2014 to $41B in 2026 … an insane 10x\n\nThis stuff’s not easy\n\nBut get it right, it really compounds",
        "Engineering: sell what we have\n\nSales: build what I can sell\n\nThis, is The Enterprise",
        "Post SaaStr AI LDN refresher https://twitter.com/jasonlk/status/1996232306970001844/photo/1",
        "So one of the weirdest calls you'll get as a founder is when a BigCo out of the blue wants to talk about acquiring you. Literally out of nowhere.\n\nNow, sometimes it's for real. Sometimes, it's the start of something.\n\nBut if it's truly out of left field, it's often them doing…",
        "Woo-hoo!!\n\nWe've crossed 2,500 (!) VC Pitch Decks reviewed by SaaStr AI VC\n\nTry it -> https://saastr.ai/pitch-deck-analyzer\n\n- Get instant feedback\n- Your deck in graded in real-time\n- We calculate the odds you get funded\n- Feedback on where to improve\n- And … Intros to Top VCs if it’s a fit https://twitter.com/jasonlk/status/1995968240074572054/photo/1",
        "10 Years. Many Trading Stories. Start writing yours today!",
        "A powerful lens hidden in plain sight to silently watch over your space!\n\nget it now->>https://www.starrysip.com/products/wifi-camera https://twitter.com/StarrysipShop/status/1989147095140618505/video/1",
        "RT @jasonlk: SaaStr AI VC.  Try it free -> https://saastr.ai/ai-vc\n\n548,709 start-up valuations\n1,657+ VC pitch decks graded\n1,200+…",
        "Join a rocketship!! @owner",
        "I just got an Adobe Sign email, deal sign for @saastrfund!  Hooray!!\n\nBut the copy in the email I wrote in 2005.  Yes, 2005.  Before we launched.\n\nWe used to tolerate this in SaaS because it was so much work to change anything.\n\nToday?  I should be able to vibe whatever changes I…",
        "When I'm in SoCal, I work about 70%-80% as hard as I do when I'm in SF Bay\n\nI'm not sure why, I put in a similar number of hours at both.  It has to be the intensity.\n\nI don't mean to be triggering, but I see the same with most start-ups I know well outside the SF Bay.\n\nThey get…",
        "This month I've gotten 42 VC deals from SaaStr AI VC with an average grade of A-\n\n947 total VC pitches have been submitted in last 30 days\n\nVCs apply here -> https://saastr.ai/ai-dealflow\n\nFounders try it here -> https://saastr.ai/vc-matchmaking https://twitter.com/jasonlk/status/1985457611815469327/photo/1",
        "RT @saastr: 1/ The Death of SaaS Pricing is Here  with @defyvc @mkhandel \n\nTraditional seat-based SaaS is dying fast. Why? AI can now comp…",
        "Want leads?\nWant to meet 2,500+ of The Best in B2B + AI?\n\nIt's the LAST CHANCE to sponsor SaaStr AI London Dec 1-2!\n\nJoin the best of the best, from @Replit to @DuploCloud, from @cleverbridge to @happyfoxchat, from @AvaArtisan to @remote!!  \n\nSee. You. There! https://twitter.com/jasonlk/status/1985416584266146289/video/1",
        "RT @jasonlk: Being a lead investor means writing a second check when no one else will.\n\nBeing a lead investor means helping more when it's…",
        "Worst news of the day :(\n\nChatGPT caught a misdiagnosis from a doctor that told me I likely had cancer (doctor was 100% wrong, re-tested)\n\nClaude reviews every legal doc and legal issue we have.  We then have our human lawyers confirm. \n\nI get it but such a huge bummer",
        "Dunkin’ like the Monday com of Coffee\n\nOr something like that https://twitter.com/jasonlk/status/1985360845342474671/photo/1",
        "\"The top leaders in AI do have sales teams.\n\nThey're just smaller.\n\nBut the roles are still there.\n\nIf you can become an AI agent expert, you can become even more valuable in sales, marketing and success.\" with @lennysan https://twitter.com/jasonlk/status/2008290660051546223/video/1",
        "Just integrated @elevenlabsio into Founderscape (and @Replit) in about 5 minutes\n\nAnd it just ... works\n\nThis is how you do it.  Well done https://twitter.com/jasonlk/status/2008275741461672084/photo/1",
        "RT @jasonlk: When you have a rough quarter,\n\nWatch how your VPs present at the next board meeting.\n\nThe ones that own it are keepers.\n\nThe…",
        "How Long It Really Takes to \"One-Shot\" an App:\n\nThe vibe coding movement, from Claude Code to prosumer apps, is a wonderous, wonderful thing.  But it still has a narrative problem. \n\nEvery week someone posts \"I built a SaaS in 2 hours!  I one shot a marketing app!\"  And then I… https://twitter.com/i/web/status/2008229773127176315 https://twitter.com/jasonlk/status/2008229773127176315/photo/1",
        "% of their job they do:\n\nA player:  150%-175%\nB player: 80%-85%\nC player: 10%",
        "Help me test my new FREE game / simulator -> http://Founderscape.ai\n\n- Go from startup to YC to IPO\n- Raise from Sequoia, Benchmark, FF\n- Build a team -- and poach from your rivals!\n- IPO and beyond!\n\nLet me know feedback / bugs / etc.  MMORG version coming soon! https://twitter.com/jasonlk/status/2008002533160337903/photo/1",
        "@lennysan Full YouTube convo here: https://www.youtube.com/watch?v=I-R1bc1rlFs",
        "\"Oh man!  My job is in trouble in Age of AI!  What do I do!\" with @lennysan \n\n\"Answer: pick one of your most painful problems in GTM.  Pick a leading AI agent vendor that you believe in.\n\nAnd train and deploy it yourself.  Understand how this damn thing works.\" https://twitter.com/jasonlk/status/2007928020674187299/video/1",
        "Ok politics aside (which I know will be tough for many, but) ... go apologize.  Go fix a broken relationship.  Just say you are sorry.\n\nIt's the first Sunday of 2026.  A time to do better.\n\nEven relationships that seem totally broken can sometimes be repaired.  In business, at… https://twitter.com/i/web/status/2007918338434031785",
        "Yes, M&A is back.  More deals are getting done.\n\nBut per @SiliconVlyBank, VCs make 3x or more their money on just 7% of them\n\nThat’s way, way down from 22% in 2021, and even 15% in 2019 https://twitter.com/jasonlk/status/2007860348477669716/photo/1",
        "It's totally OK to ask a VC at the end of a pitch meeting, \"Based on what you know now, what are the odds you'd invest?\"\n\nIn fact, it can save a lot of time",
        "Full convo here: https://youtu.be/I-R1bc1rlFs?si=iWcCPzkvE1RNI4NY",
        "\"#1 advice for sales and marketing leaders: deploy an AI agent yourself.  Don't hire an agency.  Don't tell someone on your team to do it.\n\nDeploy an AI agent into production, for real, yourself.\" with @lennysan \n\n\"For junior sales & GTM folks?  Embrace it.  Be the one that… https://twitter.com/i/web/status/2007534930985922798 https://twitter.com/jasonlk/status/2007534930985922798/video/1",
        "Have the best experience on X.",
        "SaaStr AI VC has made 526+ VC intros to top tier founders\n\nLearn more here: https://www.saastr.ai/ai-vc https://twitter.com/jasonlk/status/1996905759331045829/photo/1",
        "Good Times at SaaStr AI LDN this week!!\n\nSee everyone at SaaStr AI Annual in SF Bay May 12-14! https://twitter.com/jasonlk/status/1996842175284588874/photo/1",
        "RT @salesforce:  @SaaStr revived 3,000 ghosted leads and hit a 72% open rate in just one month with Agentforce 360.\n\nTheir verdict? “The i…",
        "AI Agents work in GTM today.  We've got 6+ in production now.  They work for sales, they work for outbound, they work for marketing.  But ... \n\nThey don't work well without a lot of training.  That means they don't really work well as self-serve products and at low price points.…",
        "Minor delay on way back https://twitter.com/jasonlk/status/1996662976720580617/photo/1",
        "RT @jasonlk: Want to know the odds you’ll get venture funded?\n\nWonder no more\n\nWe’ll tell you in seconds at FREE SaaStr Valuation Calculato…",
        "We're back!!",
        "Startups are hard\n\nPersonally:\n\n- My cofounder walked out the door\n- I spent all the money\n- I had to sign at $750k note\n- Our product failed at our top customer\n- My VPS told my board I was incompetent\n- My family didn't understand\n- I went through recessions\n\nCould have quit",
        "RT @jasonlk: Woo-hoo!!\n\nWe've crossed 2,500 (!) VC Pitch Decks reviewed by SaaStr AI VC\n\nTry it -> https://saastr.ai/pitch-deck-analyzer\n\n- Get instant f…",
        "Want a head start on the drone hackathon?\nOur pre-hack webinar breaks down the challenges, the tech, the partners, and all the practicalities so you walk in knowing exactly what game you're playing and how to win it.  Sign up, spots fill fast",
        "Astro all packed and ready to get back to SF!!\n\nThx team @salesforce Agentforce for joining us at SaaStr AI LDN and all the support!! https://twitter.com/jasonlk/status/1996523799379169413/photo/1",
        "Per @wsj, ~2,900 billionaires now control $15.8 trillion, up from about 2,700 billionaires with wealth of nearly $14 trillion a year earlier\n\n2025 also minted the second-highest number of new billionaires—287—since 2015\n\nOnly 2021 saw a higher number of new billionaires created https://twitter.com/jasonlk/status/1996508680641196117/photo/1",
        "So many great times at SaaStr AI LDN 2025!! https://twitter.com/jasonlk/status/1996465708520403193/photo/1",
        "From $4.1B ARR (a lot) in 2014 to $41B in 2026 … an insane 10x\n\nThis stuff’s not easy\n\nBut get it right, it really compounds",
        "Engineering: sell what we have\n\nSales: build what I can sell\n\nThis, is The Enterprise",
        "Post SaaStr AI LDN refresher https://twitter.com/jasonlk/status/1996232306970001844/photo/1"
      ],
      "links_in_bio": [
        "https://saastr.ai",
        "https://saastr.university",
        "https://saastr.ai/mentor"
      ]
    }
  },
  "credits_cost": 2
}

Step 2 — Extract personalization signals from the enrichment data

The enrichment response is a goldmine for outreach personalization — regardless of what you’re selling or who you’re selling to. Here’s exactly what to extract and how to use it:

Direct conversation starters (highest impact)

Recent tweets → Reference or react to something they actually said. The tweets array gives you real content to work with. A SaaS founder tweeting about hiring challenges? A real estate exec sharing market takes? A marketing VP commenting on industry trends? That’s your opener.
YouTube/video topics → Mention a topic they’ve been publishing about. “Saw your recent content on [topic] — thought you’d find this relevant.”
Bio text → The biography fields across platforms often contain what they do, what they’re building, where they’re based, and how they describe themselves. Use their own language in your outreach.
Hashtags & keywords → The hashtags they use reveal their professional community, industry focus, and positioning. Reference the theme, not the hashtag.

Context and framing signals

Platform mix → Which platforms someone is active on tells you a lot. X/Twitter-heavy = thought leadership and opinions. YouTube-heavy = long-form content and depth. Instagram-heavy = visual brand and storytelling. Tailor your channel and tone to match where they spend time.
Posting frequency → posting_frequency_recent_months tells you how active they are right now. Active posters are more engaged and more likely to respond to content-relevant outreach.
Location → Reference their city or region naturally. “Fellow Austin-based team” or “Noticed you’re operating out of London — we work with a lot of UK companies.”
Language → speaking_language helps you decide outreach language for international prospects.

Business intelligence signals

Is it a business or personal account? → is_business and email_type fields signal whether you’re reaching a company operator or an individual. Adjust tone accordingly.
Links in bio → Personal websites, company links, Shopify stores, SaaS dashboards, portfolios, booking links — these reveal what they’re building and selling. Reference it.
Growth trends → creator_follower_growth shows trajectory. Growing fast? Mention it. “Your audience grew 15% in the last quarter — that kind of traction is hard to come by.”
Cross-platform presence → Someone active on 4+ platforms is investing seriously in their public presence. That’s a signal of business maturity and openness to new tools/partnerships.

Step 3 — Build personalization templates with dynamic fields or AI-context

Create outreach templates that programmatically insert enrichment data. The goal: every email reads like it was hand-researched, but it’s generated automatically from API data.

Template example 1: Post-reference opener (works for any industry)

Subject: Your recent take on {topic_from_tweets_or_posts}

Hi {first_name},

Saw your post about {specific_topic_or_quote_reference} — it resonated because we’ve been seeing the same thing across {their_industry}.

We’re working on {your_product/offer} and think it’s relevant to what you’re focused on. {one_sentence_value_prop_tailored_to_their_topic}.

Worth a quick look? {CTA}

Template example 2: Bio-reference opener

Subject: {first_name}, quick question about {what_they_describe_in_bio}

Hi {first_name},

Your bio says “{short_relevant_phrase_from_bio}” — so this might be right up your alley.

We built {your_product} for {people/companies} doing exactly that. {value_prop}. Thought it might be worth connecting.

Open to a 15-minute chat? {CTA}

Template example 3: Multi-platform recognition (for active prospects)

Subject: Saw you’re active on {platform_list} — {first_name}, quick idea

Hi {first_name},

Most people in {their_industry} pick one platform and disappear. You’re consistently active across {platform_list} — that tells me you’re serious about building your presence.

We help {their_type_of_business} {specific_outcome}. Given what you’re putting out there, I think there’s a strong fit.

Interested in seeing how it works? {CTA}

Template example 4: Growth-signal opener

Subject: {first_name}, your {platform} growth is noticeable

Hi {first_name},

Noticed your {platform} presence grew {growth_percentage}% in the last {timeframe}. That kind of traction in {their_industry/niche} isn’t accidental.

We work with {similar_companies/professionals} who are at a similar stage. {value_prop}.

Worth 15 minutes? {CTA}

Template example 5: Location + topic opener

Subject: {city}-based {industry} — thought of you

Hi {first_name},

We’ve been working with a few {industry} teams in {city/region} and your name came up when I was looking at who’s doing interesting work in the space.

Checked out your {platform} — your take on {topic} was sharp. We’re building {product} to help with exactly that kind of challenge.

Would love to share how. Quick call this week? {CTA}

Step 4 — Automate the enrichment-to-outreach pipeline

Build a continuous pipeline that enriches and personalizes at scale:

Trigger

New prospect added to CRM or outreach tool (via manual entry, lead list import, inbound signup, or data vendor)

Step 1: Enrich

Call the influencers.club Enrichment API with the prospect’s email

Step 2: Parse and store

Extract personalization fields (first_name, location, platform, bio text, recent posts/tweets, topics, hashtags, growth data, links) and store in CRM or outreach tool as custom fields

Step 3: Score and tier

Apply your scoring model to assign a priority tier based on social presence depth and content relevance

Step 4: Route to sequence

Tier 1 → Manual outreach queue with enrichment data pre-loaded for the rep
Tier 2 → Automated sequence with dynamic template fields
Tier 3 → Lighter automated sequence
Tier 4 → Deprioritize or exclude

Step 5 — Plug into your stack

Integrate enrichment into:

Custom

CRMs (Native integration for HubSpot, Salesforce, Snowflake)
Outreach tools (CRM, email, SMS)
Product analytics
Customer success tools
Slack notifications

Plug and play

n8n

Use our official n8n node and plug in your stack to implement this creatorbook in minutes – For semi-technical teams.

Zapier

Create a multi-steps Zap flow with our native integration to implement it in minutes – For non-technical teams.

Influencer discovery runs continuously.

Step 6 — Track the impact

Track:

Reply rate: enriched personalized outreach vs generic templates
Meeting booking rate by prospect tier
Time saved per prospect (manual research time eliminated)
Enrichment match rate: % of prospect emails that return social data
Best-performing personalization signals: which data points (recent posts, bio, location, growth, platform) correlate with highest reply rates
Sequence performance by template variant
AI-generated vs manual email performance comparison

Most teams see a 2–3x increase in reply rates and 50–70% reduction in research time within the first month of adding enrichment-powered personalization to their outreach.

The impact of this creatorbook

Reply Rates That Actually Scale

Referencing a prospect's real posts, bio, and interests produces reply rates that match hand-crafted outreach — at 10x the volume.

Zero Manual Research

Enrichment replaces the 5–15 minutes of manual social research per prospect.

Smarter Prospect Prioritization

Score prospects by social presence depth, posting activity, content relevance, and growth signals before spending outreach effort. Focus on the prospects most likely to engage.

AI-Ready Personalization Data

Feed enrichment data directly into LLM-based email writing tools to generate outreach that sounds human — because it's built on real data about the person.