Top Booktok Influencers on Instagram

Find the best booktok influencers on Instagram for your influencer marketing campaign

Last updated: March 29, 2024

1. Meggyxoxo 🧡

Followers

210.4k

Engagement rate

3.52%

Number of Posts

1085

Verified
Niche

Education, Wellness, Lifestyle

Location

Germany

  • #toxicfriends
  • #fürmehrrealitätaufinstagram
  • #thinkfeeldo
  • #obtampons
  • #anxietyawareness

2. Princess Keilee

Followers

104.4k

Engagement rate

1.58%

Number of Posts

1617

Verified
Niche

Business, Arts & Entertainment

Location

United States

  • #toystorycosplay
  • #disneyadult
  • #sewing
  • #EarthDay22
  • #erastour

3. Cait Jacobs

Followers

97.2k

Engagement rate

11.03%

Number of Posts

1245

Verified
Niche

Food, Arts & Entertainment, Business

Location

New York, New York, United States

  • #thefolkoftheair
  • #bookshelf
  • #AlonewithYouintheEther
  • #rickriordan
  • #lgbtqreads

4. Jesica Ahlberg

Followers

81.2k

Engagement rate

11.93%

Number of Posts

480

Verified
Niche

Film & Photography

Location

United States

  • #ad
  • #AlittlePlayCanMakeYourDay
  • #ALittlePlayCanMakeYourDay
  • #ad
  • #armyxbias
Followers

61.2k

Engagement rate

1.03%

Number of Posts

508

Verified
Niche

Home & DIY, Education, Film & Photography, Arts & Entertainment

Location

United States

  • #cinder
  • #cinderella
  • #fairytale
  • #fairytaleretelling
  • #marissameyer

6. Megan Jane

Followers

54.4k

Engagement rate

9.41%

Number of Posts

791

Verified
Niche

Business, Gaming, Arts & Entertainment

Location

United States

  • #sponsored
  • #cosplay
  • #rouge
  • #harleyquinn
  • #maryjanewatson

7. Meg’s Tea Room • Cozy Fantasy Reviews

Followers

44.9k

Engagement rate

5.35%

Number of Posts

105

Verified
Niche

Business, Food, Arts & Entertainment

Location

Nashville, Tennessee, United States

  • #bookstagram
  • #cozybooks
  • #cozyreader
  • #fantasyreads
  • #bookstagram

8. Lauren Roberts

Followers

37.2k

Engagement rate

25.6%

Number of Posts

58

Verified
Niche

Business, Arts & Entertainment

Location

United States

  • #book
  • #bookstagrammer
  • #booknerd
  • #booksofinstagram
  • #author

9. Divinity Noria | 🌈⚔️🐉

Followers

36.5k

Engagement rate

1.68%

Number of Posts

731

Verified
Niche

Education, Arts & Entertainment, Film & Photography

Location

Los Angeles, California, United States

  • #milesmorales
  • #acotar
  • #maythe4thbewithyou
  • #BookPhotography
  • #romantasybooks

10. Fran | bookgram

Followers

33.7k

Engagement rate

7.89%

Number of Posts

99

Verified
Niche

Business, Arts & Entertainment

  • #quotes
  • #indicacaodelivros
  • #livros
  • #livro
  • #alihazelwood

Want to search Booktok influencers by specific locations, hashtags, or keywords?

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11. Enchanted Bookshelf

Followers

32.8k

Engagement rate

1.22%

Number of Posts

686

Verified
Niche

Business, Arts & Entertainment

  • #aliceinwonderland
  • #aliceinwonderlandedit
  • #aliceinwonderlandbook
  • #lewiscarroll
  • #throughthelookingglass

12. Polatandhisbooks📚

Followers

32.7k

Engagement rate

15.85%

Number of Posts

59

Verified
Niche

Arts & Entertainment, Film & Photography

Location

France

  • #concours
  • #giveaway
  • #lesoleildeminuit
  • #lylyblabla
  • #scottishrhapsody
Followers

32.5k

Engagement rate

4.86%

Number of Posts

160

Verified
Niche

Lifestyle

Location

Los Angeles, California, United States

  • #bookreels
  • #igreads
  • #bookmemes
  • #fictionalcharacters
  • #romancebookaddict

14. Vero‘s Welt ♡

Followers

31.6k

Engagement rate

0.84%

Number of Posts

1410

Verified
Niche

Lifestyle, Education, Beauty

Location

Germany

  • #missveraa
  • #missveraa
  • #nakdfashion
  • #nakdcode
  • #nakdfashioncode

15. ELISA | 23 🦊

Followers

28.6k

Engagement rate

14.82%

Number of Posts

234

Verified
Niche

Business, Arts & Entertainment

Location

Italy

  • #ElisaTiRacconta
  • #ElisaTiRacconta
  • #lestatedelprimoamore
  • #joannebonny
  • #instagramreelsitalia

16. Elaine França | Livros e mais

Followers

28.2k

Engagement rate

1.87%

Number of Posts

759

Verified
Niche

Arts & Entertainment, Business

Location

Brazil

  • #resenhaslf
  • #resenhaslf
  • #resenhaslf
  • #resenhaslf
  • #resenhaslf

17. shannon 🏴󠁧󠁢󠁷󠁬󠁳󠁿

Followers

27.9k

Engagement rate

0.93%

Number of Posts

127

Verified
Niche

Lifestyle, Arts & Entertainment

Location

United Kingdom

  • #booktropes
  • #friendstolovers
  • #bookrecommendations
  • #bookrecs
  • #bookrec

18. Boogie Bookie

Followers

27.7k

Engagement rate

7.46%

Number of Posts

479

Verified
Niche

Arts & Entertainment, Business

Location

Italy

  • #bookstagram
  • #bookstagramitalia
  • #bookstagrammer
  • #bookblogger
  • #theinvisiblelifeofaddielarue
Followers

26.0k

Engagement rate

1.87%

Number of Posts

1643

Verified
Niche

Lifestyle

Location

United States

  • #bookfriends
  • #bookstagramfriends
  • #bookstagrammer
  • #instagood
  • #instadaily

20. Sarah Pederson

Followers

24.3k

Engagement rate

4.14%

Number of Posts

282

Verified
Niche

Arts & Entertainment

Location

United States

  • #bookfyp
  • #booksofinstragram
  • #spicybook
  • #spicybookrecs
  • #smutbook

21. Jubz | bookstagram

Followers

23.2k

Engagement rate

1.83%

Number of Posts

190

Verified
Niche

Arts & Entertainment, Business

Location

Brazil

  • #bookstan
  • #bookstanbrasil
  • #bookstagrambrasil
  • #bookstagram
  • #books

22. Elis | Romances ❤️‍🔥

Followers

21.7k

Engagement rate

1.69%

Number of Posts

1114

Verified
Niche

Arts & Entertainment, Film & Photography

Location

Brazil

  • #bookgram
  • #bookstagram
  • #livrohot
  • #bookhot
  • #indicacaodelivros

23. Libreria di Serena 🌸 Romance, Thriller, Fantasy

Followers

20.8k

Engagement rate

2.48%

Number of Posts

1865

Verified
Niche

Business, Arts & Entertainment

Location

Italy

  • #fuffyreadingchallenge
  • #fuffybooktour
  • #romancebooks
  • #contemporarybooks
  • #booktok

24. Bianca Abreu

Followers

19.7k

Engagement rate

1.62%

Number of Posts

193

Verified
Niche

Lifestyle

Location

Brazil

  • #bookstagram
  • #livrosderomance
  • #leioeindico
  • #bookstagram
  • #livroderomance
Followers

19.2k

Engagement rate

1.68%

Number of Posts

324

Verified
Niche

Beauty, Business

Location

United Kingdom

  • #FridayFace
  • #makeupbrands
  • #purpleeyeshadow
  • #correctingconcealer
  • #browngirllipcombo

About this data How we make sure these are the best booktok influencers

We’ve filtered 60M Instagram, TikTok, and Youtube profiles to find only influencers that have specific keywords in bio (booktok), or used hashtags like #BooktokBuzz #ReadingRave #TiktokTales.

62.4K influencers

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62.4K smaller booktok influencers in our database

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Learn more about booktok influencers

CHARACTERISTICS OF booktok INFLUENCERS

  • TikTok Book Reviews: Sharing quick insights on books
  • Book Recommendations: Suggesting reads based on trends
  • Engaging Discussions: Hosting book-related TikTok challenges

TIPS FOR REACHING OUT TO booktok INFLUENCERS

  • Share highlights from trending BookTok challenges or discussions
  • Offer books or reading accessories relevant to their content
  • Engage during major BookTok events or reading challenges

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