An API-to-API comparison

Upfluence API vs
Influencers.club API

A side-by-side comparison of the Upfluence API and the Influencers.club API: published pricing, documented credit costs, endpoint coverage and the data each one returns per creator. No dashboard features, no campaign suites — just what you can call from code.

Updated August 2026
Published pricing & term
Influencers.club logo
From $208/mo as published — no minimum term
Upfluence logo
Custom quote — 12-month minimum contract
Getting API access
Influencers.club logo
Self-serve — 10 free credits, no card
Upfluence logo
Through an account manager; plan price not published

Upfluence API vs Influencers.club API: the short answer

Upfluence sells a platform, and API tokens are bought from an account manager. The developer documentation at docs.upfluence.co documents 50 operations across five hosts — search, profile, audience, media, lists, streams, campaigns and order tracking — retrieved 6 August 2026, with two further endpoints documented in Upfluence’s help centre rather than in that reference. Usage is metered in tokens, and the token economics are published: a public simulator lists a seven-tier volume ladder for the token price, and a help-centre article lists the consumption rates — 500 search results per token, 5 profiles per token, one audience report per token, 10 posts per token — and the simulator lists the List and Workflow APIs as free. The plan price is not published. Upfluence’s pricing page states that pricing is custom-quoted, that “our minimum contract is 12 months”, and that a free trial is set up “after an initial call”.

Influencers.club sells a much larger index, directly, at a published price. It publishes 340M+ creators across 47 platforms with full profiles on six, against the 12M+ to 14M+ Upfluence publishes across six. From $208 per month on the Pro plan as published (cancel anytime), credits roll over, and 10 free credits on signup with no card. The credit costs are published: one credit returns the full record — profile and metrics, validated email, audience analytics, linked accounts on other platforms, sponsored-post history and monetization flags — in a single call. Discovery is 0.01 credits per creator returned, reverse lookup from an email is 0.05, raw enrichment 0.03, connected socials 0.5, and campaign monitoring 0.3 credits per creator per day. Rate limit 300 requests per minute, and credits are deducted only when data is successfully returned.

The honest trade. These are two different products. Upfluence’s API runs a program: the creator record is writable, so tags, custom attributes and merge fields post back onto it, and around that sit lists, campaigns, contributions with tracked states, orders, discount codes and sales attribution across five e-commerce platforms, an order-event ingestion endpoint, and creator payments with published fee tables. Upfluence meters none of that workflow layer — its token simulator lists the List and Workflow APIs as free, and it is the paid data endpoints that carry the token cost. Influencers.club sells no part of that layer. What cannot be compared is cost: a full Influencers.club record is one credit — as low as $0.23 on Pro, published in full. The Upfluence equivalent is 1.2 tokens plus a plan price Upfluence does not publish, so a cost per enriched creator cannot be worked out from its published figures. The token rate is a usage meter rather than the cost of reaching a first call: credentials are created inside the Upfluence product, tokens are sold by an account manager, and the pricing page states that plan pricing is custom-quoted with a 12-month minimum contract. On data returned per call, contact data, audience depth, platform breadth and time to first call, this page scores Influencers.club higher.

Influencers.club wins

Depth — of the index, and of each record

340M+ profiles, every one of them carrying contact data, against the 12M+ to 14M+ creators Upfluence publishes with no contact-data count of its own. Discovery runs from the API: 90+ documented filters across six platforms, 50+ has_* presence booleans, 0.01 credits per creator returned. The audience block goes further than anything in Upfluence’s published schema — engaged-audience interests resolved to 413 sub-niches, reachability in four buckets, credibility with histograms, a gender-by-age cross-tab and city-level geography — and it arrives inside the same credit as the profile, the validated email, the income range, the sponsored-post history and linked accounts across 47 platforms. Sourcing is published in the open at influencers.club/our-data, support is priority, and there is an MCP server, local install and hosted connector.

Upfluence wins

Running the whole program from code

Not the data — Upfluence publishes 12M+ to 14M+ creators against 340M+, and its published audience schema stops at seven distributions. The win is everything around the data. The creator record is writable. Tags, custom attributes and merge fields all post back onto it, so an Upfluence creator is a CRM object your system owns rather than a payload you fetch. Around it sits the rest of the program, and the two APIs its token simulator lists as free are exactly those: lists CRUD, and the workflow endpoints for campaigns, contributions with tracked states and compensation fields, and orders. Then discount codes and sales attribution across five e-commerce platforms, an endpoint that ingests order events, and creator payments with published fee tables. Influencers.club sells none of that layer.

Depends on the build

Where they split

Deeper data on more creators, priced per record and callable the same afternoon — Influencers.club. Running the whole program from code, with the creator record as a writable object you brief, ship to, attribute and pay against — Upfluence, on a plan its pricing page states is custom-quoted with a 12-month minimum.

Overview

The Upfluence and Influencers.club APIs at a glance

This page compares APIs only. Upfluence also sells a platform product with campaign management, gifting, affiliate links, e-commerce attribution and creator payments. Some of that surface is callable — the campaign, contribution, order and tracking endpoints are scored here — but the dashboard experience around it is not.

Influencers.club API
docs.influencers.club
One API, one credit pool, one host. Discovery with 90+ documented filters across six platforms, plus 50+ has_* presence booleans, similar creators, audience overlap, exclusion lists and free filter-dictionary endpoints. Enrichment by handle in full or raw form, reverse lookup from an email address, connected socials, and batch jobs. Campaign monitoring with webhook delivery and aggregated EMV. Post and post-detail endpoints. API keys and OAuth PKCE. An MCP server, local install and hosted connector.
From $208/mo
Published, no minimum term
1 credit
Full record, audience included
6 / 47
Full-profile / linked platforms
10 free
Credits, no card
Upfluence API
docs.upfluence.co
Fifty documented operations across five hosts, plus two more documented in the help centre. Influencer search with weighted free-text criteria and eleven typed filter families, a dedicated aggregations endpoint, profile and audience lookups, on-demand profile ingestion from a URL, per-platform media endpoints, customer-owned tags, merge fields and attributes, saved lists, keyword streams with EMV and ROI, campaign contributions and orders, and an order-tracking ingestion endpoint. OAuth2 client credentials, tokens scoped per application. A hosted MCP server (eight tools on its product page, fifteen in its help centre), described in its own FAQ as “currently in beta”.
Not published
Plan price the tokens sit on
12 months
Stated minimum contract
7 tiers
Published token ladder
Initial call
Before a trial is set up
01 · API pricing

What does the Upfluence API cost?

Upfluence publishes its token consumption rates but no plan price — API access is quoted on a 12-month minimum contract; the Influencers.club API is published from $208 per month. Credit Upfluence for publishing its unit economics. A public token simulator carries the full volume ladder, and a help-centre article carries the consumption rate for every API family.

Upfluence: a seven-tier token ladder published on a public simulator, with tokens bought through an account manager. The plan the tokens are bought against is quoted rather than listed, and the pricing page states “our minimum contract is 12 months”. Upfluence’s subscription-renewals help article states that a subscription renews for a further 12 months unless cancelled “30 days before the end of your term”, and that “pricing may increase upon renewal” — both retrieved 6 August 2026.

Influencers.club: from $208 per month on the Pro plan as published, credits as low as $0.23 on Pro, no annual commitment, credits that roll over, and 10 free credits before anything is paid.

Published first-year API cost (entry tier)

Influencers.club
$2,496/yr
Upfluence
Not published — custom quote, 12-month minimum contract
Bars to scale. Influencers.club: $208/mo on the Pro plan as published, over twelve months. Figures as published by each vendor, retrieved 6 August 2026. Upfluence publishes token consumption rates but no plan price.
Pricing and access terms as published on each vendor’s own pages, retrieved 6 August 2026.
DetailInfluencers.club logoInfluencers.club APIUpfluence logoUpfluence API
Cost of entry
Plan price = the minimum first commitmentFrom $208/mo, as publishedNot published — custom quote
Minimum contract termNone — monthly12 months, stated on the pricing page
Renewal termsCancel or adjust monthlyRenews 12 months; cancel “30 days before the end of your term”; “pricing may increase upon renewal”Help centre, subscription renewals
What a first API call requires before any usage is meteredA trial key: register, take the key, call it. Paid plans from $208/mo as publishedAn Upfluence account with an API access tab, and an account manager to sell the tokens
API listed as a feature of a named planYes — on the Pro planNot published in the plan-comparison table on the pricing page
Self-serve signupTrial key on signup; paid plans via the pricing pageGated demo form
Free evaluation10 credits, no cardTrial “after an initial call”
How API access is boughtFrom the pricing page, card“contact your Upfluence account manager” or its support team via live chat
Sandbox or test environmentTrial credits on a live keyNot documented in the API reference
Unit economics
Unit price published the two units do different work — compare cost per creator, two rows downCredits as low as $0.23 on Pro, as published1 credit = one full creator recordToken ladder, 7 tiers1 token = 5 profiles, or 1 audience report, or 500 search results
Volume ladderFalls with plan size — as low as $0.23 on Pro, as published7 tiers, 1K to 10M tokens
Full record with audience profile, contact data and audience demographicsYes — 1 credit, everything included (11 enrichment platforms; audience block on the six full-profile platforms)1.2 tokens, plus the planNot costable from published figures — the plan price is not published
Audience data included in the record creditYes, same callSeparate call, 1 token
Credits or tokens roll overYes, to the next billing periodNot published
Programmatic balance checkDocumented endpointConsumed and available
Published rate limit300 requests / minute~20 requests / second, 100 concurrent

The same job, priced both ways

Influencers.club logoInfluencers.club — one call
POST /public/v1/creators/enrich/handle/full/

→ profile + metrics
→ validated email
→ audience gender / age / location
→ language + niche
→ credibility + reachability
→ growth + posting frequency
→ monetization flags
→ sponsored posts + past sponsors (IG)
→ linked accounts on other platforms
1 credit — as low as $0.23 on Pro, as published
Upfluence logoUpfluence — two calls
GET /v1/influencers/{id}          0.2 tokens
→ profile + per-platform accounts
→ email, behind an `unlocked` flag
→ phone number

GET /v1/audience?influencer_id=   1.0 token
→ age, gender, city / state / country
→ real-vs-fake split
→ legal drinking age
1.2 tokens — plus the unpublished plan price
Audience is Upfluence’s most expensive unit, by their own published rates. One audience report costs a full token — five times the profile rate and five hundred times the search rate. On Influencers.club the audience block arrives inside the same credit as the profile and the validated email. Whether that matters depends entirely on how many of the creators being enriched actually need audience data.
What each price does and does not include. The Upfluence figures above are token cost only. Upfluence’s pricing page lists no plan prices, states that pricing is custom-quoted and that “our minimum contract is 12 months”; what platform access costs alongside those tokens is not published. The Influencers.club figure is the credit price on a published plan from $208 per month with no minimum term. Comparing the two unit rates alone favours Upfluence; comparing what is published about the first commitment does not.
02 · Endpoints

What endpoints do the Upfluence and Influencers.club APIs offer?

Upfluence documents 50 operations, Influencers.club 19 endpoint groups. Upfluence’s surface is wider and more spread out: 50 documented operations across five server hosts named in the specification — api, identity, analytics, publishr and tracking, all under upfluence.co — with two more endpoints documented in the help centre rather than the API reference. Tokens are scoped per application, so different parts of that surface need different credentials. Influencers.club runs everything from one key, one host and one credit pool.

Endpoint coverage from each vendor’s published API documentation, retrieved 6 August 2026.
EndpointInfluencers.club logoInfluencers.club APIUpfluence logoUpfluence API
Discovery
Filtered creator searchYes — 0.01 credits per creator returnedYes — 0.002 tokens per result
What the search row returns before any enrichment call is madeUsername, followers, engagement rate, nameBase profile fields (name, country, language, gender, categories, phone) plus an aggregate community size and a has-email boolean; per-platform metrics need the profile call
Matched filter values each creator returns why it matched — vet from the search responseYes — 0.03 credits per creator, replaces the base rate UniqueNot documented
Free-form result aggregations counts by country, language, reach, audience splitsNot documentedYes, dedicated endpoint
Natural-language searchOver profile data and filtersDefault mode in the product, translated into the same filters
Geographic radius searchCity and country valuesCity plus radius in km
Similar / lookalike creatorsYes — 0.01 credits per creatorNot in the API reference; available in the product as the Lookalikes tab
Audience overlap between creatorsYes — dedicated endpoint, 1 creditNot documented
Include / exclude saved lists in a searchExclusion listsInclude and exclude filters
Filter dictionary endpointsYes, 0 creditsDocumented enums
Deep pagination ceilingFair-use allowance of unique creators, not a page ceiling — each renewal adds 10× the plan’s monthly credits (20× on annual), unused allowance accumulatesFirst 10,000 results of a search
Enrichment
Full profile by handle enrich/handle/full — profile, validated email, audience and linked accounts in one callYes — 1 credit, everything included (11 enrichment platforms; audience block on the six full-profile platforms)0.2 tokens — audience separate
Core profile by handle enrich/handle/profile — profile and validated email without the audience blockYes — 0.2 creditsYes — the 0.2-token profile call; audience is a separate 1-token call
Audience analytics by handle enrich/handle/analyticsYes — 0.8 credits on its own, or inside the 1-credit full call1 token per creator
Raw profile by handle enrich/handle/rawYes — 0.03 creditsProfile call only
Reverse lookup from an email addressYes — 0.05 credits, returns the profileHelp-centre endpoint writes a match into the CRM; documented as returning nothing
On-demand ingestion of an unindexed profileSynchronous — returned in the request; no retry cycle documentedIngest endpoint from a URL
Connected socials from a handleYes — 0.5 credits, linked accounts across 47 platformsPer-platform account IDs on the profile object
LinkedIn profiles enrichment vs discoveryEnrichment only — full and raw by handle. Not searchable in Discovery yetNot documented in the specification enums
Batch enrichmentYes, per-entity billing UniqueNot documented
Creator email in the responseValidated before deliveryBehind an unlocked flag; a has-email boolean in search
Monitoring & content
Campaign objects via APICreate, update, pause, archiveCreate and read, separate host
Webhook deliveryYes — posts, bio and link changes, follower milestones UniqueNo push transport documented — streams are retrieved with GET
Aggregated campaign metricsEMV, ER, 7-day trendEMV, ROI, CPV, CPE from a customer-supplied CPM
Keyword search across contentContent keyword search, plus per-post comments and detailKeyword streams with include and exclude conditions
Creator postsDedicated endpoint, cursor-paginated0.1 tokens per post
Post detailData, comments, transcript, audioPost objects per platform, up to 100 per account
Brand mention historySponsored posts and past sponsors (Instagram; TikTok returns them too, not yet in the reference)Mentions endpoint with per-brand engagement (IG, TikTok)
Posting-time and growth time seriesGrowth and posting frequencySix-month daily series and engagement by time slot
Commerce & workflow
E-commerce sales attributionNot offeredDiscount codes and affiliation links across five platforms Unique
Order-event ingestion endpointNot offeredYes, dedicated host
Creator paymentsNot offeredPublished fee tables, 118 countries for USD accounts Unique
Writable creator record store your own tags, attributes and merge fields on their creator objectNot documentedRead and write on the creator record
Saved lists CRUDExclusion listsFree, full CRUD
Account & developer experience
Hosts and credentialsOne host, one keyFive hosts in the spec; tokens scoped per application
Auth optionsAPI keys + OAuth PKCEOAuth2 client credentials + refresh
Service health endpointNo — credits and usage endpoint onlyNot documented
Public changelogAPI changelog in the docsRelease-notes collection in the help centre (59 articles, 19 August 2026)
MCP serverYes — local install and hosted connectorYes — hosted; eight tools on its product page, fifteen in its help centre; its FAQ states “currently in beta”, access “granted on request”
Vetting without enriching. On Influencers.club, adding matched filter values to a Discovery request bills 0.03 credits per creator instead of 0.01 and returns, for each result, the audience conditions it hit, creator signals as booleans, and resolved bands for posting frequency, growth and income. Discovering 1,000 creators that way costs 30 credits, and enrichment credits are spent only on the shortlist: 1,000 discovered and 150 enriched is 180 credits, against 1,010 for enriching everything. On Upfluence the search itself is far cheaper — 1,000 results is 2 tokens — but the search row carries base profile fields, an aggregate community size and a has-email boolean rather than per-platform metrics, so vetting on numbers means paying the 0.2-token profile call.
03 · Data returned

What data does each API return per creator?

The question that decides pipeline shape: how much of a creator record arrives in one response, and how many follow-up calls are needed to complete it.

One Influencers.club credit returns the profile and metrics, the validated email, growth and posting trends, monetization signals, niche, sponsored posts with past sponsors, the creator’s linked accounts on other platforms, and the full audience block. Upfluence splits the same record across a search call, a profile call and an audience call, and meters each of those calls separately.

Data points available per creator through each API, from each vendor’s published API documentation, retrieved 6 August 2026.
Data pointInfluencers.club logoInfluencers.club APIUpfluence logoUpfluence API
Identity & reach
Followers, engagement rate, average likes and commentsYesYes, per platform object
Follower growth trendYesCommunity and engagement growth rate
Posting frequencyYesSix-month daily series
Public bio and link in bioSearchableSearchable per platform
Creator locationYesCountry and address; city-plus-radius filterable
Cross-platform
Connected accounts on other platformsLinked accounts across 47 platforms UniqueAccount IDs for its six platforms plus blogs
Filter by presence on another platform has_youtube, has_patreon, has_shopify — 50+ in totalYes UniqueExistence filters on its own platform fields
One call returns every linked platformLinked platform objects in the enrichment; the 47-platform graph via Connected Socials, 0.5 crProfile call returns all account objects for its six
Contact data
Email addressValidated before deliveryOn the detailed profile, behind an unlocked flag
Email validation or deliverability fieldVerified before delivery; status field not named in the API referenceNot defined in the published specification
Charged when validation failsNoNot published
Phone numberYesYes
Commercial signals
Income or earnings estimateEstimated range, min/max UniqueNot in the published specification
Rate or price estimateNot returnedRecommended price on the YouTube object, per format
Monetization flags TikTok Shop, YouTube monetizationYesTikTok Shop boolean; affiliate and brand presence flags
Sponsored post historyYes — in the enrichment credit (Instagram; TikTok returns them too, not yet in the reference)Mentions endpoint, per-brand totals (IG, TikTok)
Content category or nicheTwo-layer taxonomy in the response; searchable by niche via AI keyword searchCategories with similarity scores, not filterable
Content
Recent posts with metricsYesYes, per platform endpoint
Per-post EMV and engagement rateCalculatedIn stream analytics, from a customer-supplied CPM
Post paginationCursor-basedLimit up to 100, no cursor documented
On email quality, precisely. The OpenAPI specification published at docs.upfluence.co does not define an email validation, deliverability or bounce-status field, retrieved 6 August 2026. Search returns a has-email boolean and the address itself sits on the detailed profile behind an unlocked flag. Upfluence’s help centre describes the corresponding search filter as showing “only creators with a publicly listed email”, and states that invalid addresses are removed automatically once a bounce is detected. Influencers.club validates every address with third-party verification before delivery (no validation-status field is named in the API reference), and does not charge for a call where an email was required and validation failed. Neither company publishes a deliverability percentage.
04 · Audience analytics

Does the Upfluence API include audience demographics?

Upfluence’s audience endpoint returns seven distributions: age, gender, city, state, country, a real-versus-fake split and a legal-drinking-age split. Each one carries the number of data points behind it and a boolean described in the specification as “Whether the sample size is sufficient for reliable statistics”. It costs one token per creator, and the audience filter enum in the published specification carries six values: male and female share, three age bands, and country share. Upfluence’s help centre states that “Audience filters are available for Instagram and TikTok”, the API audience-filter enum carries no platform qualifier, and a January 2026 release note adds YouTube audience data (country, age, gender) for creators who connect their account.

Influencers.club returns more, inside the same profile credit:

  • Engaged-audience interests resolved to sub-niche — 32 interests across 413 sub-niches — with affinity scores, plus brand affinity
  • Gender, age with a gender-by-age cross-tab, location to city level, audience language
  • Credibility as a score with a class label and histograms, reachability as a four-bucket distribution, four-class audience composition
  • Creator niche in a two-layer taxonomy, searchable by niche via AI keyword search

Audience overlap between creators is a dedicated Influencers.club endpoint at 1 credit per request regardless of how many creators are compared; the Upfluence specification does not document an equivalent.

Audience data points available through each API, from each vendor’s published API documentation, retrieved 6 August 2026.
Data pointInfluencers.club logoInfluencers.club APIUpfluence logoUpfluence API
CostYes — included in the 1-credit enrichment1 token per creator
Audience gender splitYesYes, male and female
Audience age distributionYes, with a gender cross-tabFour bands to 54, no cross-tab
Audience locationTo city level, filterableCity, state and country returned; country filterable
Audience languageYesNot in the published specification
Audience interests and brand affinityWith affinity scoresNot in the published specification
Engaged-audience interests resolved to sub-niche, not just a top-level category32 interests, 413 sub-niches UniqueNot documented
Audience credibilityScore, class label, histogramsReal-versus-fake split, not filterable
Audience composition four audience quality classes rather than twoFour classesTwo classes
Audience reachabilityFour-bucket distributionNot in the published specification
Legal drinking age splitNot returnedYes
Audience filter values available in searchInterests, brands, locations, languages, demographicsSix: gender share, three age bands, country share
Sample size and confidence exposedCredibility histogram bucket countsData-point count and a confidence boolean Unique
Audience overlap between creatorsYes — dedicated endpoint, 1 creditNot documented
How to read audience numbers from anyone. Audience demographics in this category are statistical estimates extrapolated from public engagement signals, so two tools can report different splits for the same creator. Weight the majority split rather than the decimal, and weigh how much of the record arrives with it. One Influencers.club credit returns the audience block alongside the validated email, linked accounts across 47 platforms, the income range and the sponsored-post history, with audience interests resolved to sub-niche; Upfluence meters its audience report as a separate call at five times its profile rate.
05 · Campaign monitoring

Upfluence API vs Influencers.club: campaign tracking and monitoring

Both companies expose campaign machinery as endpoints, and they are built around different jobs. Upfluence’s is a workflow and commerce record: campaigns, contributions with tracked states and compensation fields, orders with statuses, discount codes with affiliation links, and an ingestion endpoint that takes e-commerce order events for attribution. The campaign endpoints sit on a separate host under a path containing /private, and every read is a GET.

Influencers.club tracks campaigns in the dashboard and ships the same tracker as endpoints. Create a campaign, add creators by handle, and detected posts push to a webhook. All of it bills at 0.3 credits per distinct creator per day:

  • Per-creator metrics — posts, views, engagement, engagement rate, EMV, 7-day trend
  • Aggregated campaign overview, plus a content feed with per-post EMV and top-performer flags
  • Webhooks for new posts, bio changes, link-in-bio changes and follower milestones
  • Estimated reach, an AI-written performance report and CSV export, included in the same rate

Upfluence’s separate Stream product is a keyword listener rather than a creator tracker: include and exclude keyword conditions across seven post types, country filters, EMV, ROI, CPV and CPE derived from a CPM the customer supplies, and a stats window capped at two years. Influencers.club covers the same ground from the other direction — keyword search across content, with per-post detail and comments on any post returned — as calls rather than as a standing stream.

Monitoring and campaign capability available through each API, from each vendor’s published API documentation, retrieved 6 August 2026.
CapabilityInfluencers.club logoInfluencers.club APIUpfluence logoUpfluence API
Delivery modelWebhook pushPolling — no push transport documented
Campaign as an API objectCreate, update, pause, archiveCreate and read
Add creators programmaticallyBy handleVia lists and contributions
Per-creator campaign metricsPosts, views, ER, EMV, trendContribution states and engagement
Aggregated campaign overviewYesStream stats
Content feed with per-post EMVYes, with top-performer flagsStream matches with EMV
Keyword search across contentContent keyword search, plus per-post comments and detailContinuous streams with include and exclude conditions
Sales and discount-code attributionNot offeredFive e-commerce platforms plus agnostic tracking
Creator payments and tax formsNot offeredPublished fee tables, automatic 1099 and W9
CSV export of campaign statsYesNot documented in the API reference
Historical windowPer campaignTwo years on stream matches and stats
CostYes — 0.3 credits per creator per day, everything included0.1 tokens/post, 0.01 tokens/update; campaign endpoints free
The distinction. Upfluence’s campaign surface exists to run a program end to end — brief a creator, ship a product, issue a code, attribute the sale and pay the invoice. Influencers.club’s exists to measure content on creators already chosen, and pushes it rather than waiting to be asked. A team that needs affiliate attribution and payouts will not replace Upfluence with an enrichment API; a team that needs post detection delivered to a webhook without building an aggregation layer is buying the other one.
A scope note. The Influencers.club API covers publicly accessible data only. Anything that requires a logged-in session to view is outside its scope by design, not missing from a roadmap.
06 · Coverage

How many creators does each API cover?

Influencers.club publishes 340M+ creators across 47 platforms with full profiles on six; Upfluence publishes 12M+ on its homepage and 14M+ on its pricing page, across six. This is the widest gap on the page. Upfluence publishes no per-platform breakdown on the pages reviewed. The Influencers.club per-platform figures in the second chart count creators Discovery returns carrying contact data on its six full-profile platforms, which is why they sum to less than the 340M+ headline: that total spans 47 platforms. Both totals are self-reported. Where a vendor’s own pages carry more than one figure, each is shown with the page it appears on. LinkedIn is enrichable by handle in full and raw form, and not yet searchable in Discovery.

On platform breadth the difference is structural. The platform enums in Upfluence’s published specification cover six, retrieved 6 August 2026: Instagram, YouTube, TikTok, Twitter/X, Pinterest and Twitch. Its API FAQ states: “The API returns creator data from Instagram, TikTok, and YouTube.” Facebook appears in two places in the specification with no account schema and no filter; blogs are returned on profiles but carry no value in the criteria, filter or ordering enums. LinkedIn, Snapchat, OnlyFans, Reddit and Threads do not appear in those enums. Influencers.club runs discovery with full profiles on six platforms and resolves creator identities across 47.

Published creator totals (millions)

Influencers.club
340M+ · 47 platforms
Upfluence (pricing page)
14M+
Upfluence (homepage)
12M+
Bars to scale, both totals self-reported. Influencers.club’s 340M+ spans all 47 platforms, every profile carrying contact data; the chart below counts only what Discovery returns today on the six full-profile platforms. Upfluence’s own pages carried two different figures on 6 August 2026; both are shown. Upfluence publishes no per-platform breakdown.

Discoverable profiles by platform (millions)

Instagram — IC
97.9M today · 215.4M active, rolling in
TikTok — IC
23.4M today · 149M active, rolling in
X / Twitter — IC
123.2M today
YouTube — IC
11.2M today · 21.7M active, rolling in
Twitch — IC
149K today
OnlyFans — IC
60K+ today
Upfluence
No per-platform breakdown published
One axis, bars to scale. Solid = discoverable today, meaning profiles Influencers.club Discovery returns carrying contact data. Dashed = the full active-creator layer rolling into Discovery in the current expansion. Hatched = no count published. Upfluence publishes no per-platform breakdown on any page reviewed, retrieved 6 August 2026.
Read totals as vendor claims, then test them. Neither figure is independently audited, and the two companies are not counting the same thing: one indexes creators across 47 platforms and returns full profiles on six, the other indexes six. That caveat narrows the gap; it does not close a difference of more than an order of magnitude on the published numbers. Any total is a weaker signal than a filtered search against the creators a specific campaign actually needs, which is what the 10 free Influencers.club credits are for. Upfluence’s pricing page states that a trial is set up “after an initial call”.
07 · Verdict

Which API is better: Upfluence or Influencers.club?

Scored on API capability only, out of 5 per category, across thirteen categories. Dashboard-only features are excluded from both sides.

Influencers.club logoInfluencers.clubUpfluence logoUpfluence
Access terms & time to first call
5
2
Pricing transparency
5
3
Cost per enriched creator — total, as computable from published figures
5
2
Data returned per call
5
3
Contact data & email validation
5
3
Database depth
4
2
Platform breadth
5
3
Search & discovery ergonomics
5
4
Audience analytics
5
3
Commercial signals
5
4
Campaign monitoring via API
5
4
Adjacent products
3
5
Agent & LLM access
5
4
Total
62
42

Pick the Influencers.club API when

  • The build has to start before a year of budget is committed — $208/month as published, 10 free credits, no card.
  • Audience analytics are needed on most of the creators being enriched. One credit covers the profile, the validated email and the full audience block; Upfluence prices the audience report as a separate call at five times its profile rate.
  • Deliverability is the constraint. Emails are validated with third-party verification before delivery, and a call where a required email fails validation is not charged.
  • Creators are not confined to Instagram, TikTok and YouTube, or the pipeline needs to filter on presence across other platforms — 90+ documented search filters, 50+ has_* presence booleans, and identity resolution across 47.
  • The pipeline starts from a list. Batch enrichment and reverse lookup from an email address at 0.05 credits both have no documented Upfluence equivalent that returns a profile.
  • Post detection should arrive by webhook rather than being polled for, with EMV and engagement rate already calculated.
  • The consumer is an LLM or an agent and the MCP server should not need an access request — local install or hosted connector.

Pick the Upfluence API when

  • The whole program should run from code, not just the sourcing. Campaigns, contributions with tracked states and compensation fields, orders, and lists CRUD are all API objects, and Upfluence meters none of them — its token simulator lists the List and Workflow APIs as free.
  • The creator record needs to hold your data, not just theirs. Tags, custom attributes and merge fields post back onto the creator and come out again on read, so outreach can be templated off fields your team owns. The Influencers.club API returns creator data; it does not store yours.
  • The program runs on e-commerce attribution: discount codes and affiliation links across Shopify, WooCommerce, Magento, BigCommerce and Amazon, plus an endpoint that ingests order events. Influencers.club sells none of this.
  • Creators need to be paid through the same system, with published fee tables across 118 countries for USD accounts and automatic 1099 and W-9 handling.
  • An Upfluence subscription is already in place, so data is a marginal cost rather than a new commitment. At that point the metered rate is low — 0.2 tokens for a profile, 1.2 with audience, on a token ladder that falls with committed volume.

Where each falls short

Influencers.club API: its credit is more expensive than Upfluence’s metered token rate at every tier, so a team that already holds an Upfluence subscription pays less at the margin. No e-commerce attribution, no discount codes or affiliation links, no order-tracking endpoint and no creator payments — none of that is sold at all. Campaign monitoring is scoped to creators already added to a campaign, and keyword search runs over content on request rather than as a standing stream with EMV and ROI attached. No free-form aggregations endpoint and no geographic radius search. No service health endpoint — credits and usage only. A published rate limit of 300 requests per minute, below the roughly 20 requests per second Upfluence publishes. Audience sample sizes are exposed only as credibility-histogram bucket counts, not as a per-distribution count with a confidence flag.

Upfluence API: the published token rates meter usage rather than covering access. Credentials are created inside the product, tokens are sold by an account manager, account managers come with a plan, and the plan is not priced publicly — the pricing page states that pricing is custom-quoted and that “our minimum contract is 12 months”, and API access appears in no plan’s feature list; its subscription-renewals help article states that a subscription renews for a further 12 months unless cancelled “30 days before the end of your term”, with pricing that “may increase upon renewal”. A trial is set up “after an initial call”, and no sandbox is documented in the API reference. Audience data is thinner: seven distributions with no band above 54, and no audience language, interests, brand affinity or reachability in the published specification, on an audience filter enum of six values. No email validation or deliverability field is defined in that specification, and the address sits behind an unlocked flag. No lookalike, audience-overlap or batch-enrichment endpoint is documented in the API reference published at docs.upfluence.co, retrieved 6 August 2026, and no webhook or push transport is documented there; streams are retrieved with GET. Search results carry an aggregate community size rather than per-platform metrics, and deep pagination stops at 10,000 results. Upfluence’s MCP page FAQ states the server is “currently in beta” with access “granted on request”.

08 · FAQ

Upfluence API vs Influencers.club API: FAQ

How much does the Upfluence API cost?
Upfluence meters API usage in tokens and publishes a seven-tier volume ladder for the token price on a public simulator. Consumption rates are published in its help centre and token simulator: the List and Workflow APIs are free, Search is 500 results per token, Profile is 5 profiles per token, Audience is 1 report per token, Post and Stream posts are 10 per token, and Stream analytics are 100 updates per token. The plan the tokens are bought against is not priced publicly — Upfluence’s pricing page states that pricing is custom-quoted and that “our minimum contract is 12 months”. Influencers.club publishes both: from $208 per month on the Pro plan as published, with no minimum term, and a per-credit price as low as $0.23 on Pro.
Does Upfluence sell API access without a platform subscription?
No single Upfluence page states it outright, but the sequence is published across four of their own pages, all retrieved 6 August 2026. API credentials are created inside the product: “Go to Settings and open the API access tab.” Tokens are sold by a person: “To get access or purchase tokens, contact your Upfluence account manager” or Upfluence support via live chat. Account managers come with a plan: “Every client gets a dedicated account manager from day one.” Plans are quoted, not listed: “Every plan is a fixed platform fee” and “our minimum contract is 12 months.” And access is tied to the subscription: “If you do not renew, your access to Upfluence will be suspended once your subscription expires.” API access is not listed as a feature of any plan in the comparison table on that pricing page. So the published token rates are a usage meter rather than the cost of reaching a first call, and Upfluence does not publish what the plan underneath costs. Influencers.club sells API access directly on a published plan from $208 per month, with a trial key on signup, 10 free credits and no card.
Which API costs less per enriched creator?
Only one of the two can be answered from published figures. An Influencers.club record is one credit — as low as $0.23 on Pro, as published — and that credit covers the profile, the validated email, linked accounts on other platforms, sponsored-post history and the audience block in a single call. On Upfluence the metered part is 1.2 tokens for a profile plus an audience report, on a published seven-tier token ladder, but that meter runs on top of a plan whose price Upfluence does not publish, and API access is not listed as a feature of any plan in the comparison table on its pricing page. A total cost per enriched creator therefore cannot be worked out from Upfluence’s published material. Comparing the metered rate alone would leave out its largest component.
Does the Upfluence API validate creator emails?
The OpenAPI specification published at docs.upfluence.co does not define an email validation, deliverability or bounce-status field, retrieved 6 August 2026. Search results carry a has-email boolean, and the address itself appears on the detailed profile behind an unlocked flag. Upfluence’s help centre describes the corresponding dashboard filter as showing “only creators with a publicly listed email” and states that invalid addresses are removed automatically once a bounce is detected. Influencers.club validates every address with third-party verification before delivery (no validation-status field is named in the API reference), and does not charge for a call where an email was required and validation failed. Neither company publishes a deliverability percentage.
How much does the Influencers.club API cost?
From $208 per month on the Pro plan as published, with no annual commitment; credits as low as $0.23 each on Pro, rolling over between periods. Published credit costs: 1 credit for a full enrichment by handle — profile, validated email, linked accounts, sponsored-post history and audience analytics together; 0.03 for raw enrichment; 0.05 for a reverse lookup from an email address; 0.5 for connected socials; 0.01 per creator returned by Discovery and by similar-creator search; 0.03 per creator when matched filter values are requested; 1 credit per audience-overlap request; and 0.3 credits per creator per day for campaign monitoring. Credits are deducted only when data is successfully returned. New accounts get 10 free credits with no card.
Which API returns more data per call?
Influencers.club. One credit returns the profile and metrics, the validated email, growth and posting-frequency signals, monetization flags, sponsored-post history, linked accounts on other platforms and the full audience analytics block in one response. The Upfluence equivalent is three calls: a search that returns base profile fields, an aggregate community size and a has-email boolean, a profile call at 0.2 tokens for the per-platform metrics and contact fields, and an audience call at 1 token for demographics. Both return a phone number alongside the email.
Does the Upfluence API support webhooks?
No webhook registration endpoint or push transport is documented in the API reference published at docs.upfluence.co, retrieved 6 August 2026; the Stream endpoints are retrieved with GET. The Influencers.club API delivers by webhook: campaign posts, bio changes, link-in-bio changes and follower milestones are pushed to a subscribed URL, billed inside the 0.3 credits per creator per day monitoring rate rather than charged separately.
Which platforms does each API cover?
The platform enums in Upfluence’s published specification cover six: Instagram, YouTube, TikTok, Twitter/X, Pinterest and Twitch. Its API FAQ states: “The API returns creator data from Instagram, TikTok, and YouTube.” Blogs are returned on profile objects but carry no value in the criteria, filter or ordering enums, and Facebook appears in the specification with no account schema and no filter. LinkedIn, Snapchat, OnlyFans, Reddit and Threads do not appear in those enums. Influencers.club runs discovery with full profiles and 90+ documented filters on six platforms — Instagram, TikTok, YouTube, X/Twitter, Twitch and OnlyFans — and resolves creator identities across 47 platforms, returned as linked accounts through a dedicated Connected Socials call at 0.5 credits.
Which API has better audience analytics?
Influencers.club. One credit returns more of the record than an Upfluence audience report does, and returns it alongside the validated email, linked accounts across 47 platforms, the income range and the sponsored-post history. Upfluence’s audience endpoint returns seven distributions — age in four bands to 54, gender, city, state, country, a real-versus-fake split and a legal-drinking-age split — each carrying a data-point count and a confidence boolean, at 1 token per creator. Its audience filter enum carries six values. Influencers.club returns gender, age with a gender-by-age cross-tab, location to city level, audience language, interests with affinity scores, brand affinity, credibility as a score with class and histograms, reachability in four buckets and four-class composition — all inside the same credit as the profile. Audience overlap between creators is a dedicated Influencers.club endpoint at 1 credit per request; the Upfluence specification documents no equivalent.
Can you track campaigns through the Upfluence API?
Yes, and it reaches further than content tracking. Upfluence documents campaign, contribution and order endpoints on a separate host, plus an endpoint that ingests e-commerce order events for attribution, discount codes with affiliation links across Shopify, WooCommerce, Magento, BigCommerce and Amazon, and creator payments with published fee tables across 118 countries for USD accounts. Delivery is polling; no push transport is documented. Influencers.club’s campaign API is a content tracker rather than a commerce system: campaigns as objects, creators added by handle, detected posts pushed to a webhook, per-creator EMV and engagement rate, an aggregated overview and CSV export, at 0.3 credits per creator per day. It sells no attribution, discount-code or payments product.
How do you vet creators without enriching all of them?
On Influencers.club, add matched filter values to a Discovery request and every returned creator carries a matched-filters object showing why it matched: the audience conditions it hit, creator signals such as brand-deal history as booleans, and resolved bands for posting frequency, growth and income. The call bills 0.03 credits per creator instead of the 0.01 base rate. Discovering 1,000 creators that way costs 30 credits, and enriching a 150-creator shortlist brings the total to 180 credits, against 1,010 for enriching all 1,000. Upfluence’s search is cheaper per result — 1,000 results is 2 tokens — but the search row returns base profile fields, an aggregate community size and a has-email boolean rather than per-platform metrics, so vetting on numbers means paying the 0.2-token profile call.
Can I look a creator up from an email address?
On Influencers.club, yes: a 0.05-credit call takes a creator’s email address and returns that creator’s strongest social profile. Upfluence’s documented REST lookup accepts a social profile URL rather than an email. Its help centre documents a separate endpoint that takes an email and adds any match to the customer’s CRM, described in that documentation as returning nothing to the caller. This matters when the starting point is a list of creator contacts rather than handles.
Which creator API works with LLMs and AI agents?
Both publish an MCP server. Upfluence’s is hosted at mcp.upfluence.co; its product page lists eight tools (creator search, audience, estimated costs, brand partnerships, engagement rates, email address, compare creators and profile merging) and its help-centre article documents fifteen, including write tools for campaign shortlists and outreach. The FAQ on its MCP page states the server is “currently in beta” with access “granted on request”, retrieved 19 August 2026. Influencers.club’s MCP server ships as a local install and as a hosted connector (mcp-dashboard.influencers.club/mcp).
How many creators does each database hold?
Both totals are self-reported; Upfluence publishes no per-platform breakdown, and the Influencers.club per-platform figures in the chart above are its own, unaudited. On 6 August 2026 Upfluence’s pricing page listed a “14M+ creators database”. Its homepage described “12+ million creators”. Both figures were live on the same date. Influencers.club publishes 340M+ creators across 47 platforms, with full profiles on six. The two are not counting the same thing — one indexes six platforms, the other resolves identities across 47 — so the useful test is a filtered search on a trial key rather than a headline total.
Can I use both APIs together?
Yes, and the split is natural. Influencers.club covers discovery, cross-platform enrichment, contact data and audience analytics at a published price with no minimum term; Upfluence covers the workflow layer that follows — lists, campaigns, contributions, discount codes, sales attribution and creator payments, with a creator record your own system can write to. The overlap is the creator record itself, where the trade is Upfluence’s lower metered rate against a far larger index and a fuller single response from Influencers.club.
09 · Methodology

How this comparison was put together

Every price, token rate, credit cost and endpoint on this page comes from each vendor’s published pricing pages, help centres and API documentation, retrieved on 6 August 2026 and re-verified on 19 August 2026. Quotations are reproduced verbatim from the page they are attributed to. Where a figure could not be settled against a published source it is not stated here. Scope is deliberately narrow: API capability only. Upfluence’s platform product includes campaign management, gifting, affiliate programs, e-commerce attribution and creator payments; the parts of it that are callable are scored on this page, and the dashboard experience around them is not.

Database figures are self-reported by each vendor and are not independently audited. Treat them as vendor claims. Audience demographics from any vendor in this category, including those of the company publishing this page, are statistical estimates rather than platform-verified analytics.

This page is published by Influencers.club, so read the scoring with that in mind. Upfluence wins adjacent products 5 to 3: the workflow, e-commerce attribution and payments layer has no Influencers.club equivalent, and its writable creator record has none either. It exposes a per-distribution sample size and confidence flag where Influencers.club exposes only credibility-histogram bucket counts, and publishes a higher rate limit. Its metered token rate is lower than an Influencers.club credit at every tier. Cost per enriched creator is scored on the total a buyer can work out from published figures, which is why Upfluence scores low there: the plan those tokens are metered against is not priced publicly, so the total cannot be worked out. If something here is out of date or wrong, send a correction and it will be logged with a date.

Sources

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