Agency Rankings
The best marketing agencies, scored.
Full-service, digital and influencer marketing agencies, each scored out of 100 on the same six factors — client reviews, verified clients, published results, pricing transparency, specialization and stability.
62Rankings
16Categories
8Markets
6Score factors
MonthlyRefresh
Showing all 62 rankings
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Rankings by agency type
The broadest lists — every agency in the market, no niche filter applied.
Best Marketing Agencies
Full-service agencies covering strategy, brand and campaign execution.
Best Digital Marketing Agencies
Performance, paid media and digital-first shops.
Best Influencer Marketing Agencies
Agencies running creator campaigns end to end, across every niche.
By industry
Agency rankings by niche and country
Each niche is scored separately, so an agency that does one thing well isn’t buried under generalists.
Fashion
4 marketsFood & Beverage
4 marketsFitness
3 marketsTravel
3 marketsTech
3 marketsB2B
3 marketsFinance
3 marketsLifestyle
3 marketsGaming
2 marketsBy platform
Agency rankings by social platform
For briefs that live on one channel — agencies scored on the work they publish there.
No rankings match that. Try a broader term, or reset the market filter.
Methodology
How the IC Score works
Every agency gets one score out of 100, built from six weighted factors. All inputs come from publicly available sources — review platforms, agencies’ own websites, and public company information — Same formula on every page, so scores are comparable across lists.
25%Client reviewsAdjusted for review volume
20%Verified clientsNamed, publicly checkable
15%Campaign track recordCase studies with real numbers
10%Pricing transparencyPublished beats “contact us”
20%SpecializationShare of work in the category
10%Team & stabilityYears operating, team size
Questions
About these rankings
How are agencies picked for a ranking?
We build a candidate set per category and market from public directories, review platforms and search, then score every candidate with the same formula. Agencies don’t pay to appear, and there are no sponsored positions.
Where does the data come from?
Publicly available sources: review platforms, the agencies’ own websites and public company information.
Why do some categories cover fewer countries?
A market only gets its own ranking once there are enough agencies with verifiable public data to score a meaningful list. Thin markets get rolled into the worldwide ranking until they’re deep enough to stand alone.
How often do rankings change?
Scores are recalculated monthly and each page shows the date of its latest refresh. Ranks move when the underlying public data moves.
My agency is missing or the data is wrong.
Send us a correction with a link we can verify and it goes into the next monthly run.
Access the largest influencer database yourself or with our agency.
Search creators by niche, platform, audience and location and run the campaign in-house — or hand us the brief and our team runs it on the same data.